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• Leading Google Analytics alternative, Matomo, parodies Christopher Nolan blockbuster ahead of the UA sunset

  4 juillet 2023, par Erin — Press Releases

  Wellington, New Zealand, 4 July 2023 : In the world of online data, Google Analytics has long reigned supreme. Its dominance has been unquestioned, leaving website owners with little choice but to rely on the tech giant for their data insights. However, a new dawn in web analytics is upon us, and Matomo, the leading alternative to Google Analytics, is seizing a unique opportunity to position itself as the go-to provider. In a bold move, Matomo has launched a parody trailer, “Googleheimer,” humorously taking a satirical swipe at Google in the style of the upcoming Oppenheimer biopic by Christopher Nolan.

  Capitalising on a time-bound decision

  With an important decision looming for marketers and web specialists who need to switch analytics providers by July 1st, Matomo has found the perfect window to capture their attention.

  The urgency of the situation, combined with the high intent to switch providers, sets the stage for Matomo to establish itself as the leading alternative analytics platform of choice.

  Matomo’s parody trailer addresses the frustrations of GA4 head-on by highlighting the issues and the uncertainties caused by the sunset of Universal Analytics in humorous satire with lines such as :

  “But we’re keeping everyone’s data, right ? Right ?? …RIGHT ?!”

  Riding on the coat tails of this summer’s anticipated blockbuster from Christopher Nolan, Matomo openly points at the downsides of GA4, and reflects many frustrated marketers pain points in an entertaining way. Beneath the comedic and satirical tone lies the message that users have choices, and no longer need to surrender to the behemoth incumbent.

  Matomo was founded to challenge the status quo and provide a solution for those who believe in privacy and in ethical analytics, and who prefer that their customer data not be concentrated in the hands of just a few corporations.

  Watch the full trailer here. 


  About Matomo
  

  Matomo is a world-leading open-source privacy-friendly ethical web analytics platform, trusted by over 1.4 million websites in 190 countries and translated into over 50 languages. Matomo helps businesses and organisations track and optimise their online presence allowing users to easily collect, analyse, and act on their website and marketing data to gain a deeper understanding of their visitors and drive conversions and revenue. Matomo’s vision is to create, as a community, the leading open digital analytics platform that gives every user complete control of their data.

  Visit matomo.org for more information.




  More on Google Analytics changes



  A new dawn in web analytics is upon us, and Matomo – the leading alternative to Google Analytics – is here for it. After 20 years, Google is blowing up Universal Analytics (or GA3) – and taking your data with it. Inspired by Christopher Nolan’s upcoming biopic about physicist J. Robert Oppenheimer and the making of his atomic bomb (also known as “The Manhattan Project”), this parody trailer openly points to Google and draws the comparison in humorous satire. GA4 comes with a new set of metrics, setups and reports that change how you analyse your data.

• How to verify user permissions – Introducing the Piwik Platform

  9 novembre 2014, par Thomas Steur — Development

  This is the next post of our blog series where we introduce the capabilities of the Piwik platform (our previous post was How to make your plugin multilingual). This time you’ll learn how to verify user permissions. For this tutorial you will need to have basic knowledge of PHP and the Piwik platform.

  When should a plugin verify permissions ?

  Usually you want to do this before executing any action – such as deleting or fetching data – and before rendering any sensitive information that should not be accessible by everyone. For instance in an API method or Controller action. You sometimes also need to verify permissions before registering menu items or widgets.

  How does Piwik’s user management work ?

  It is quite simple as it only differentiates between a few roles : View permission, Admin permission and Super User permission. If you manage multiple websites with Piwik a user can be assigned to different roles as a user might have no permission for some websites but view or admin permission for another set of websites.

  Worth mentioning is that roles inherit from each other. This means the role admin automatically includes the role view and a super user automatically covers the view and admin role.

  Getting started

  In this post, we assume that you have already set up your development environment and created a plugin. If not, visit the Piwik Developer Zone where you’ll find the tutorial Setting up Piwik and other Guides that help you to develop a plugin.

  Verifying user permissions

  To protect your data the platform offers many convenient methods in the \Piwik\Piwik class. There you will find methods that either start with check, is or has. While methods that start with check throw an exception in case a condition is not met, the other methods return a boolean true or false.

  Use methods that throw an exception if you want to stop any further execution in case a user does not have an appropriate role. The platform will catch the exception and display an error message or ask the user to log in.

  public function deleteAllMessages()
  {
      // delete messages only if user has super user access, otherwise show an error message
      Piwik::checkUserSuperUserAccess();
   
      $this->getModel()->deleteAllMessages();
  }
  Télécharger

  Use methods that return a boolean for instance when registering menu items or widgets.

  public function configureAdminMenu(MenuAdmin $menu)
  {
      if (Piwik::hasUserSuperUserAccess()) {
          $menu->addPlatformItem('Plugins', $this->urlForDefaultAction());
      }
  }
  Télécharger

  It is important to be aware that just because the menu item won’t be displayed in the UI a user can still open the registered URL manually. Therefore you have to check for permissions in the actual controller action as well.

  View permission

  A user having a view permission should be only able to view reports but not make any changes apart from his personal settings. The methods that end with UserHasSomeViewAccess make sure a user has at least view permission for one website whereas the methods *UserHasViewAccess($idSites = array(1,2,3)) check whether a user has view access for all of the given websites.

  Piwik::checkUserHasSomeViewAccess();
   
  Piwik::checkUserHasViewAccess($idSites = array(1,2,3));
  Télécharger

  As a plugin developer you would usually use the latter example to verify the permissions for specific websites. Use the first example in case you develop something like an “All Websites Dashboard” where you only want to make sure the user has a view permission for at least one website.

  Admin permission

  A user having an admin permission cannot only view reports but also change website related settings. The methods to check for this role are similar to the ones before, just swap the term View with Admin.

  Piwik::checkUserHasSomeAdminAccess();
   
  Piwik::checkUserHasAdminAccess($idSites = array(1,2,3));
  Télécharger

  Super user permission

  A user having the super user permission is allowed to access all of the data stored in Piwik and change any settings. To check if a user has this role use one of the methods that end with UserSuperUserAccess.

  Piwik::checkUserHasSuperUserAccess();

  As a plugin developer you would check for this permission for instance in places where your plugin shows an activity log over all users or where it offers the possibility to change any system wide settings.

  Getting information about the currently logged in user

  Sometimes you might want to know which user is currently logged in. This can be useful if you want to persist user related information in the database or if you want to send an email to the currently logged in user. You can easily get this information by calling the following methods :

  $login = Piwik::getCurrentUserLogin()
  $email = Piwik::getCurrentUserEmail()
  Télécharger

  Advanced features

  Of course there is more that you can do. For instance you can verify whether a user is an anonymous user or whether a user has a specific role. You can also perform any operation in the context of a super user even if the current user does not have this role. Would you like to know more about those features ? Check out the Piwik class reference, the Security guide and the Manage Users user guide.

  If you have any feedback regarding our APIs or our guides in the Developer Zone feel free to send it to us.

• How to verify user permissions – Introducing the Piwik Platform

  9 novembre 2014, par Thomas Steur — Development

  This is the next post of our blog series where we introduce the capabilities of the Piwik platform (our previous post was How to make your plugin multilingual). This time you’ll learn how to verify user permissions. For this tutorial you will need to have basic knowledge of PHP and the Piwik platform.

  When should a plugin verify permissions ?

  Usually you want to do this before executing any action – such as deleting or fetching data – and before rendering any sensitive information that should not be accessible by everyone. For instance in an API method or Controller action. You sometimes also need to verify permissions before registering menu items or widgets.

  How does Piwik’s user management work ?

  It is quite simple as it only differentiates between a few roles : View permission, Admin permission and Super User permission. If you manage multiple websites with Piwik a user can be assigned to different roles as a user might have no permission for some websites but view or admin permission for another set of websites.

  Worth mentioning is that roles inherit from each other. This means the role admin automatically includes the role view and a super user automatically covers the view and admin role.

  Getting started

  In this post, we assume that you have already set up your development environment and created a plugin. If not, visit the Piwik Developer Zone where you’ll find the tutorial Setting up Piwik and other Guides that help you to develop a plugin.

  Verifying user permissions

  To protect your data the platform offers many convenient methods in the \Piwik\Piwik class. There you will find methods that either start with check, is or has. While methods that start with check throw an exception in case a condition is not met, the other methods return a boolean true or false.

  Use methods that throw an exception if you want to stop any further execution in case a user does not have an appropriate role. The platform will catch the exception and display an error message or ask the user to log in.

  public function deleteAllMessages()
  {
      // delete messages only if user has super user access, otherwise show an error message
      Piwik::checkUserSuperUserAccess();
   
      $this->getModel()->deleteAllMessages();
  }
  Télécharger

  Use methods that return a boolean for instance when registering menu items or widgets.

  public function configureAdminMenu(MenuAdmin $menu)
  {
      if (Piwik::hasUserSuperUserAccess()) {
          $menu->addPlatformItem('Plugins', $this->urlForDefaultAction());
      }
  }
  Télécharger

  It is important to be aware that just because the menu item won’t be displayed in the UI a user can still open the registered URL manually. Therefore you have to check for permissions in the actual controller action as well.

  View permission

  A user having a view permission should be only able to view reports but not make any changes apart from his personal settings. The methods that end with UserHasSomeViewAccess make sure a user has at least view permission for one website whereas the methods *UserHasViewAccess($idSites = array(1,2,3)) check whether a user has view access for all of the given websites.

  Piwik::checkUserHasSomeViewAccess();
   
  Piwik::checkUserHasViewAccess($idSites = array(1,2,3));
  Télécharger

  As a plugin developer you would usually use the latter example to verify the permissions for specific websites. Use the first example in case you develop something like an “All Websites Dashboard” where you only want to make sure the user has a view permission for at least one website.

  Admin permission

  A user having an admin permission cannot only view reports but also change website related settings. The methods to check for this role are similar to the ones before, just swap the term View with Admin.

  Piwik::checkUserHasSomeAdminAccess();
   
  Piwik::checkUserHasAdminAccess($idSites = array(1,2,3));
  Télécharger

  Super user permission

  A user having the super user permission is allowed to access all of the data stored in Piwik and change any settings. To check if a user has this role use one of the methods that end with UserSuperUserAccess.

  Piwik::checkUserHasSuperUserAccess();

  As a plugin developer you would check for this permission for instance in places where your plugin shows an activity log over all users or where it offers the possibility to change any system wide settings.

  Getting information about the currently logged in user

  Sometimes you might want to know which user is currently logged in. This can be useful if you want to persist user related information in the database or if you want to send an email to the currently logged in user. You can easily get this information by calling the following methods :

  $login = Piwik::getCurrentUserLogin()
  $email = Piwik::getCurrentUserEmail()
  Télécharger

  Advanced features

  Of course there is more that you can do. For instance you can verify whether a user is an anonymous user or whether a user has a specific role. You can also perform any operation in the context of a super user even if the current user does not have this role. Would you like to know more about those features ? Check out the Piwik class reference, the Security guide and the Manage Users user guide.

  If you have any feedback regarding our APIs or our guides in the Developer Zone feel free to send it to us.