Piwik

# open source web analytics

http://piwik.org/

Les articles publiés sur le site

  • New Piwik Mobile 2.3.0 is released

    25 novembre 2016, par Thomas SteurPiwik Mobile Releases

    New Piwik Mobile 2.3.0 update is now available for Android 7+ and iOS10+ devices. Read below to learn more, including a special message to Android users.

    What’s new in Piwik Mobile?

    This new version brings some bug fixes and improvements to our Android and iOS apps:

    • Custom Dimension reports are now shown within the app
    • Segments are now applied in sub-reports #5353
    • User ID is now displayed in visitor profile #5341
    • URL submitted on login are now trimmed #5338
    • iOS: a 64 bit version of the app #5328
    • Android: Remove possibility to disable SSL validation #5354 (read more below)
    • We have updated the underlying framework bringing some performance and compatibility improvements

    Attention to Android users: read more

    We have removed the possibility to disable SSL validation in this update due to a Google Play restriction. We know there are some users depending on this feature and we recommend to not update if you cannot make the SSL certificate valid for your Piwik Analytics domain.

    Download the Apps

    Update now or install either the iOS version or the Android version. Because of the SSL validation change we have made the Android update only available to Android 7+ devices. If you are an Android 6+ user and still want to get the update, you can download Piwik 2.3.0 for Android 6+ from our website.

    If you experience any issues with this version please let us know.

    Sponsor

    The new Piwik Mobile release has been sponsored by InnoCraft, the creators of Piwik.

    Happy analytics on the go,

  • Try out the latest Piwik 3.0.0 beta version : Piwik 3.0.0 is almost here !

    15 novembre 2016, par Matthieu AubryUncategorized

    Dear Piwik community,

    We are excited today to announce our publicly available Piwik 3.0.0 beta 3 release. We have been been working hard behind the scenes on the new 3.0.0 release for almost one year now. We, the passionate team at Piwik, are dedicated to bringing you a new and improved Piwik experience and invite you to join our beta channel to switch to Piwik 3 today!

    Enable the beta release channel

    Ready to enjoy a much faster Piwik experience and the magic of a modern user interface? Follow the instructions here and you can upgrade to Piwik 3.0.0 beta in just one click.

    Please note that beta versions have a risk of containing bugs so we don’t recommend to use on a production server. If you find and report a bug in a beta version, we will aim to fix it as quickly as possible.

    Premium plugins in Piwik 3

    In the Piwik Marketplace you can discover & download plugins to enrich the functionality of your Piwik, as well as themes to change the look and feel of your Piwik user interface. The Marketplace integration was much improved in this new release, most notably: you can now purchase and download Premium plugins within Piwik!

    Important changes

    The Piwik 3 upgrade comes with some important changes that may require your attention which we detail in this blog post and in the developer changelog.

    The full list of more than 150 changes can be found in the Piwik 3 beta changelogs: beta 1, beta 2, beta 3.

    What to do next

    When you use the Piwik beta channel and if you come across any issues in Piwik such as a bug, feature missing, regression… let us know on our tracker and create a new issue so we can get this sorted.

    As we are in the final days of Piwik 3 development, we are looking forward to your feedback and help testing!

    Welcome to the future of Piwik,

    Happy Analytics!

  • A/B Testing Platform for Piwik Analytics

    10 novembre 2016, par InnoCraftPlugins, Press Releases

    We are very excited to launch A/B Testing – a powerful new product designed to help you maximise your success and increase your conversions.

    What is A/B Testing and why is it so important?

    Experimenting with A/B Testing is an important marketing strategy that goes a long way in maximising your conversions.

    With A/B Testing you can start improving your conversions and sales in your existing website or app by creating different versions of a web page or mobile app screen to find out how to modify your website to optimize business success.

    How does A/B Testing work?

    To explain how A/B Testing works, let’s take an example. Imagine one of your most important landing pages has been redesigned to hopefully get more email signups. Now you need to make sure the new version is “better” than the current version, or at least does result in less conversions. To compare the performance of these two versions, you can then run an A/B test whereby the A/B testing product tells you whether the redesigned version is producing more email signups compared to the original version.

    How it works is that visitors on your website during the experiment will see a randomly chosen version (variation) and A/B Testing makes sure that your users will always see the same variation for all subsequent visits. The behaviour and goals converted by each user is measured continuously by Piwik A/B Testing. The beautifully designed and easy to use dashboard shows how each variation impacts your success metrics such as conversions, sales or page views.

    When the A/B test is complete, you will then know which is the winning version getting you closer to reaching your goals! A/B Testing includes an advanced statistical analysis engine to provide a reliable indicator of which of your versions is actually improving your bottom line.

    Examples of successful A/B tests

    Below are a just a few interesting A/B tests results from the article 7 Dead-Simple A/B Tests You Should Run on Your Homepage (HubSpot).

    Increase click on CTA button by 21%

    We actually conducted an A/B test on button color and found that changing the CTA button from green to red increased clicks by 21%. In the world of website optimization, that’s huge!

    47.7% more clicks on the navigation bar

    An A/B test comparing the phrases used on the navigation bar discovered that the menu link “How It Works” earned 47.7% more clicks than “Why Use Us.”

    5% more conversions using a different image

    Highrise, a small business CRM, A/B tested their website’s imagery by featuring two different people – Jocelyn on the left, and Michael on the right. They found Michael helped improve conversions by almost 5%.

    Changing the headline to increase conversions by 38%

    WhichTestWon ran an A/B test on AwayFind’s homepage and found that Version B increased signups by 38%. This could be because the headline is more concise and the subheader includes bolded words to clearly communicate the product’s value

    Where do I start testing?

    Your testing strategy is tied to your overall business strategy. What do you want people to achieve on your website? What are the goals that you want your users to convert? What are your one or two Key Performance Indicators, and what are your targets for these KPIs?

    When you start thinking of improving your targets you can begin by looking at the most important parts that can be improved:

    • What are your call to actions?
    • Which are your most popular pages, and landing pages?
    • What elements of my website is above the fold and can be seen by all visitors within a few seconds?

    How do I get A/B Testing?

    All premium plugins come with our 14 day money back guarantee and 1-click installation & updates. Customers get all product updates for free.

    A/B Testing is available for purchase and download on the Marketplace.

    If you are not using Piwik yet, you can also signup for a free trial of Piwik Cloud (including A/B Testing!).

    Have a question about this product? Get in touch.

  • Powerful Video Analytics and Audio Analytics for Piwik

    10 novembre 2016, par InnoCraftPlugins, Press Releases

    Over the years, one of the most frequently requested feature by users was to be able to measure how videos and audios are watched and engaged with on your website. We are finally able to announce that it is here! We are very excited to launch Media Analytics, which will help you understand and grow your audience.

    This article is a showcase of the new powerful video and audio analytics product built for Piwik.

    Why media analytics?

    We all love media content such as videos as they can make our experiences on websites and apps so much more interesting. A growing number of websites now utilize media files in one form or another: a video presentation of a product or service, a video tutorial teaching you how to do something or interviews with key speakers. Also many creators and distributors are publishing audio files such as podcasts or music songs, and even broadcasting live video events such as music concerts or an entire conference online.

    Whenever you publish videos or audio media on your websites or applications, Media Analytics provides you with clear insights on how your audience interacts with your content. It helps you see what content works and why – so you can better understand and further grow your business!

    Valuable insights in Real time

    See where your audience comes from.

    How will Media Analytics help me grow?

    • Better understand your audience: who are the users playing videos and for how long, how often, and where have they dropped off.
    • Gain quick insights into how interaction with your media changes over time with easy to use graphs and report overviews.
    • Get closer to your users by seeing every action of your visitors before and after they utilized your media.
    • View valuable insights in Real time: ‘most popular content right now’, your real time audience map, and more.
    • See where your audience comes from. Drill down right from continents to specifics such as cities.
    • Share and export media analytics reports with your colleagues by creating custom email reports.
    • Video and audio players are supported either automatically (for Youtube, Vimeo, HTML5…) or via a simple custom player integration.
    • No data limit and 100% privacy and data ownership.

    Best of all, it is easy to use and understand, and integrates perfectly with Piwik. Media Analytics complements other reports to give you a 360 degree view of how your users engage with your content.

    Learn more on the official website: www.media-analytics.net

    How do I get Media Analytics?

    All premium plugins come with our 14 day money back guarantee and 1-click installation & updates. Customers get all product updates for free.

    Media Analytics is available for purchase and download on the Marketplace.

    If you are not using Piwik yet, you can also signup for a free trial of Piwik Cloud (including Media Analytics!).

    Have a question about this product? Get in touch.

  • Premium Plugins now available on the Piwik Analytics Marketplace

    2 novembre 2016, par Piwik Core TeamCommunity, Press Releases

    We are super excited to announce the launch of three new premium plugins which are now available on the Piwik Marketplace: A/B Testing, Media Analytics, and Activity Log.

    All three plugins are easy to use and come with 100% data ownership, documentation, integration with Piwik, powerful data exports and no data limits.

    These first premium plugins and the new Marketplace capabilities have been designed and built with love by InnoCraft – the new company brought to you by the makers of Piwik.

    1. A/B Testing

    A/B Testing helps you grow your business by comparing different versions of your website or app to detect the most successful version that increases your sales, revenue, conversions, pageviews, and more.

    A/B tests are also known as experiments or split tests. In an A/B test you show two or more different variations to your users (visitors) and the variation that performs better wins. When a user enters the experiment, a variation will be randomly chosen and the user will see this variation for all subsequent visits. Piwik A/B testing uses advanced statistical analysis to detect which variation performs better for your conversion goals and success metrics. Even small tests can increase your sales and conversions massively!

    Learn more here:

    2. Media Analytics

    Do you have videos or audio on your website, or in an app? Media Analytics gives you powerful insights into how your audience watches your videos and listens to your audio, to ultimately maximize your success.

    Learn all about your audience. Which media your users are playing, for how long, how often, and where they dropped off? Where are your users located around the world? Who your audience are and what did people do before and after watching a video or listening to audio? Many of the reports are also available in Real time, so you can gain insights and react quickly.

    Learn more here:

    3. Activity log

    Keep an eye on everything that is happening on your Piwik platform with the Activity Log plugin.

    The activity log, also known as audit log or audit trail, improves your Piwik’s security and diagnostic by showing a chronological set of entries that provides documentary evidence of activities that happened in your Piwik. It allows Piwik Super Users to quickly review the actions performed by members of your organization or clients, and also lets every user review details of their own actions.

    Learn more in the Activity Log FAQ or see a list of all the features on the Marketplace: Activity Log plugin.

    The Piwik Marketplace guarantees

    Purchasing on the Piwik Marketplace is easy and safe. Check out our guarantees:

    Why premium plugins?

    Researching, building, documenting, testing and maintaining quality products take years of experience and months of work. When you purchase a premium plugin from the Marketplace, you get a fully working product, with free updates for the duration of the license and you stay in full control of your analytics data. When purchasing premium plugins you also directly help the Piwik core engineers to continue to grow and innovate! That’s because a % of earnings on premium plugin license sales directly fund new Piwik versions and more amazing features. Learn more in the FAQ: What are premium plugins?.

    About InnoCraft

    These first three premium plugins have been designed and built with love by InnoCraft. InnoCraft is a new company founded by the creator of Piwik along with the lead engineers of Piwik based in Wellington, New Zealand. At InnoCraft, product experts, designers and engineers are passionate about crafting high quality and innovative products to help grow your business and to maximize your success.

    Learn more on the company website: www.innocraft.com

    To stay updated on their releases, follow InnoCraftHQ on Twitter or Like InnoCraft on Facebook.

    Is the Piwik Marketplace open to all?

    Yes, our marketplace allows other companies and developers to sell their plugins to all Piwik Analytics users. If you are a developer or a company interested in selling your plugin(s) on our Marketplace please contact us. As a developer selling plugins, you will get paid every month for your earnings, and you will be able to see detailed reports about your sales, upload new plugin updates, respond to pre-sales enquiries, etc.

    Resources

    Learn more:

    We are looking forward to your continued support with the Piwik project as we expand and offer you more ways to maximize your success.

    Please contact the Marketplace team with any questions or feedback.

    Wishing you a warm: Happy Analytics!