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• Find a great Google Tag Manager alternative in Matomo Tag Manager

  29 avril 2020, par Joselyn Khor — Analytics Tips, Development, Marketing, Plugins
  If you’re looking for a tag management system that rivals Google’s, then Matomo Tag Manager is a great Google Tag Manager alternative that takes your tracking to the next level.

  What’s a tag manager ?

  If you’re not familiar with Google Tag Manager or Matomo Tag Manager – they’re both free tag management systems that let you manage all your website code snippets (tags) in one place. 

  Tags are typically JavaScript code or HTML that lets you integrate various features into your site in just a few clicks. For example : analytics codes, conversion tracking codes, exit popups and surveys, remarketing codes, social widgets, affiliates, and ads. With a tag manager, you get to easily look into and manage these different tracking codes.

  Why use a tag manager ?

  Tag management systems are game changers because they let you track important data more effectively by easily adding code snippets (tags) to your website. 

  By not needing to hard code each individual code you also save time. Rather than waiting for someone to make tag changes and to deploy your website, you can make the changes yourself without needing the technical expertise of a developer.

  Why is Matomo Tag Manager a great Google Tag Manager alternative ?

   Matomo Tag Manager is a great Google Tag Manager alternative. Not only does it let you manage all your tracking and marketing tags in one place, it also offers less complexity and more flexibility. 

  By tagging your website and using Matomo Tag Manager alongside Matomo Analytics, you can collect much more data than you’d be able to otherwise. 

  A bonus to using Matomo is the privacy and data ownership aspect. With Matomo you also get the added peace of mind that comes with 100% data ownership and privacy protection. You will never be left wondering what’s happening to your data. Rest assured knowing you’re doing the best to protect user privacy, while getting useful insights to improve your website. 

  And since Matomo Tag Manager is the one of the best alternatives to Google Tag Manager, you’ll gain more than you lose by having full confidence that your data is yours to own.

  

  Three key benefits of using Matomo Tag Manager :

  • Empowers you to deploy and manage your own tags
    This takes the hassle out of needing a web developer to hard code and edit every tag on your website. Now you can deploy tracking code on chosen pages and track various data yourself. 

  • Open up endless possibilities on data tracking
    Dig a lot deeper to track analytics, conversions, and more. Now you can implement advanced tracking solutions without needing to pay an external source. 

  • Save time and create your own impact
    With limited resources you certainly don’t want to be wasting any time having to go back and forth with an external party over what tags to add or take away. An over-dependence on web developers or agencies carrying out tag management for you, stalls growth and experimentation opportunities. With a tag management system you have the convenience of inserting your own tags and getting to a desired outcome faster. You won’t have to forgo tracking opportunities because now it’s in your hands.

  Next step : free tag manager training

• Google Speech API returns empty result for some FLAC files, and not for the others although they have same codec and sample rate

  15 mars 2021, par Chad

  Below code is what I used to make request for transcription.

  


  import io
from google.cloud import speech_v1p1beta1 as speech
def transcribe_file(speech_file):
    """Transcribe the given audio file."""

    client = speech.SpeechClient()

    encoding = speech.RecognitionConfig.AudioEncoding.FLAC
    if os.path.splitext(speech_file)[1] == ".wav":
        encoding = speech.RecognitionConfig.AudioEncoding.LINEAR16
    with io.open(speech_file, "rb") as audio_file:
        content = audio_file.read()

    audio = speech.RecognitionAudio(content=content)
    config = speech.RecognitionConfig(
        encoding=speech.RecognitionConfig.AudioEncoding.FLAC,
        sample_rate_hertz=32000,
        language_code="ja-JP",
        max_alternatives=3,
        enable_word_time_offsets=True,
        enable_automatic_punctuation=True,
        enable_word_confidence=True,
    )

    response = client.recognize(config=config, audio=audio)
    #print(speech_file, "Recognition Done")
    return response


  


  As I wrote in title, the results of response has empty list for some files, and not for some files.
They have same sample rate and codec(32000, FLAC)

  


  Below is the result of ffprobe -i "AUDIOFILE" -show_streams for one of each cases.

  


  Left one is empty one. The only difference is duration of file.

  


  How can I get non empty results ?

  


  Result of ffprobe

  


  Edit :

  


  Result of ffprobe show stream show format

  


  Something not captured in one screen

  


  Sadly, re-mux didn't work.

  


  I used ffmpeg-git-20210225

  


  ffbrobe result of broken one

  


  ./ffprobe -show_streams -show_format broken.flac 
ffprobe version N-56320-ge937457b7b-static https://johnvansickle.com/ffmpeg/  Copyright (c) 2007-2021 the FFmpeg developers
  built with gcc 8 (Debian 8.3.0-6)
  configuration: --enable-gpl --enable-version3 --enable-static --disable-debug --disable-ffplay --disable-indev=sndio --disable-outdev=sndio --cc=gcc --enable-fontconfig --enable-frei0r --enable-gnutls --enable-gmp --enable-libgme --enable-gray --enable-libaom --enable-libfribidi --enable-libass --enable-libvmaf --enable-libfreetype --enable-libmp3lame --enable-libopencore-amrnb --enable-libopencore-amrwb --enable-libopenjpeg --enable-librubberband --enable-libsoxr --enable-libspeex --enable-libsrt --enable-libvorbis --enable-libopus --enable-libtheora --enable-libvidstab --enable-libvo-amrwbenc --enable-libvpx --enable-libwebp --enable-libx264 --enable-libx265 --enable-libxml2 --enable-libdav1d --enable-libxvid --enable-libzvbi --enable-libzimg
  libavutil      56. 66.100 / 56. 66.100
  libavcodec     58.125.101 / 58.125.101
  libavformat    58. 68.100 / 58. 68.100
  libavdevice    58. 12.100 / 58. 12.100
  libavfilter     7.107.100 /  7.107.100
  libswscale      5.  8.100 /  5.  8.100
  libswresample   3.  8.100 /  3.  8.100
  libpostproc    55.  8.100 / 55.  8.100
Input #0, flac, from 'broken.flac':
  Metadata:
    encoder         : Lavf58.45.100
  Duration: 00:00:00.90, start: 0.000000, bitrate: 342 kb/s
  Stream #0:0: Audio: flac, 32000 Hz, mono, s16
[STREAM]
index=0
codec_name=flac
codec_long_name=FLAC (Free Lossless Audio Codec)
profile=unknown
codec_type=audio
codec_tag_string=[0][0][0][0]
codec_tag=0x0000
sample_fmt=s16
sample_rate=32000
channels=1
channel_layout=mono
bits_per_sample=0
id=N/A
r_frame_rate=0/0
avg_frame_rate=0/0
time_base=1/32000
start_pts=0
start_time=0.000000
duration_ts=28672
duration=0.896000
bit_rate=N/A
max_bit_rate=N/A
bits_per_raw_sample=16
nb_frames=N/A
nb_read_frames=N/A
nb_read_packets=N/A
DISPOSITION:default=0
DISPOSITION:dub=0
DISPOSITION:original=0
DISPOSITION:comment=0
DISPOSITION:lyrics=0
DISPOSITION:karaoke=0
DISPOSITION:forced=0
DISPOSITION:hearing_impaired=0
DISPOSITION:visual_impaired=0
DISPOSITION:clean_effects=0
DISPOSITION:attached_pic=0
DISPOSITION:timed_thumbnails=0
[/STREAM]
[FORMAT]
filename=broken.flac
nb_streams=1
nb_programs=0
format_name=flac
format_long_name=raw FLAC
start_time=0.000000
duration=0.896000
size=38362
bit_rate=342517
probe_score=100
TAG:encoder=Lavf58.45.100
[/FORMAT]


  


  ffprobe result of non_broken one

  


  ./ffprobe -show_streams -show_format non_broken.flac 
ffprobe version N-56320-ge937457b7b-static https://johnvansickle.com/ffmpeg/  Copyright (c) 2007-2021 the FFmpeg developers
  built with gcc 8 (Debian 8.3.0-6)
  configuration: --enable-gpl --enable-version3 --enable-static --disable-debug --disable-ffplay --disable-indev=sndio --disable-outdev=sndio --cc=gcc --enable-fontconfig --enable-frei0r --enable-gnutls --enable-gmp --enable-libgme --enable-gray --enable-libaom --enable-libfribidi --enable-libass --enable-libvmaf --enable-libfreetype --enable-libmp3lame --enable-libopencore-amrnb --enable-libopencore-amrwb --enable-libopenjpeg --enable-librubberband --enable-libsoxr --enable-libspeex --enable-libsrt --enable-libvorbis --enable-libopus --enable-libtheora --enable-libvidstab --enable-libvo-amrwbenc --enable-libvpx --enable-libwebp --enable-libx264 --enable-libx265 --enable-libxml2 --enable-libdav1d --enable-libxvid --enable-libzvbi --enable-libzimg
  libavutil      56. 66.100 / 56. 66.100
  libavcodec     58.125.101 / 58.125.101
  libavformat    58. 68.100 / 58. 68.100
  libavdevice    58. 12.100 / 58. 12.100
  libavfilter     7.107.100 /  7.107.100
  libswscale      5.  8.100 /  5.  8.100
  libswresample   3.  8.100 /  3.  8.100
  libpostproc    55.  8.100 / 55.  8.100
Input #0, flac, from 'non_broken.flac':
  Metadata:
    encoder         : Lavf58.45.100
  Duration: 00:00:00.86, start: 0.000000, bitrate: 358 kb/s
  Stream #0:0: Audio: flac, 32000 Hz, mono, s16
[STREAM]
index=0
codec_name=flac
codec_long_name=FLAC (Free Lossless Audio Codec)
profile=unknown
codec_type=audio
codec_tag_string=[0][0][0][0]
codec_tag=0x0000
sample_fmt=s16
sample_rate=32000
channels=1
channel_layout=mono
bits_per_sample=0
id=N/A
r_frame_rate=0/0
avg_frame_rate=0/0
time_base=1/32000
start_pts=0
start_time=0.000000
duration_ts=27648
duration=0.864000
bit_rate=N/A
max_bit_rate=N/A
bits_per_raw_sample=16
nb_frames=N/A
nb_read_frames=N/A
nb_read_packets=N/A
DISPOSITION:default=0
DISPOSITION:dub=0
DISPOSITION:original=0
DISPOSITION:comment=0
DISPOSITION:lyrics=0
DISPOSITION:karaoke=0
DISPOSITION:forced=0
DISPOSITION:hearing_impaired=0
DISPOSITION:visual_impaired=0
DISPOSITION:clean_effects=0
DISPOSITION:attached_pic=0
DISPOSITION:timed_thumbnails=0
[/STREAM]
[FORMAT]
filename=non_broken.flac
nb_streams=1
nb_programs=0
format_name=flac
format_long_name=raw FLAC
start_time=0.000000
duration=0.864000
size=38701
bit_rate=358342
probe_score=100
TAG:encoder=Lavf58.45.100
[/FORMAT]


  


  And the result of ffmpeg -f lavfi -i sine=d=0.864:r=32000 output.flac

  


  ffmpeg version 3.4.8-0ubuntu0.2 Copyright (c) 2000-2020 the FFmpeg developers
  built with gcc 7 (Ubuntu 7.5.0-3ubuntu1~18.04)
  configuration: --prefix=/usr --extra-version=0ubuntu0.2 --toolchain=hardened --libdir=/usr/lib/x86_64-linux-gnu --incdir=/usr/include/x86_64-linux-gnu --enable-gpl --disable-stripping --enable-avresample --enable-avisynth --enable-gnutls --enable-ladspa --enable-libass --enable-libbluray --enable-libbs2b --enable-libcaca --enable-libcdio --enable-libflite --enable-libfontconfig --enable-libfreetype --enable-libfribidi --enable-libgme --enable-libgsm --enable-libmp3lame --enable-libmysofa --enable-libopenjpeg --enable-libopenmpt --enable-libopus --enable-libpulse --enable-librubberband --enable-librsvg --enable-libshine --enable-libsnappy --enable-libsoxr --enable-libspeex --enable-libssh --enable-libtheora --enable-libtwolame --enable-libvorbis --enable-libvpx --enable-libwavpack --enable-libwebp --enable-libx265 --enable-libxml2 --enable-libxvid --enable-libzmq --enable-libzvbi --enable-omx --enable-openal --enable-opengl --enable-sdl2 --enable-libdc1394 --enable-libdrm --enable-libiec61883 --enable-chromaprint --enable-frei0r --enable-libopencv --enable-libx264 --enable-shared
  WARNING: library configuration mismatch
  avcodec     configuration: --prefix=/usr --extra-version=0ubuntu0.2 --toolchain=hardened --libdir=/usr/lib/x86_64-linux-gnu --incdir=/usr/include/x86_64-linux-gnu --enable-gpl --disable-stripping --enable-avresample --enable-avisynth --enable-gnutls --enable-ladspa --enable-libass --enable-libbluray --enable-libbs2b --enable-libcaca --enable-libcdio --enable-libflite --enable-libfontconfig --enable-libfreetype --enable-libfribidi --enable-libgme --enable-libgsm --enable-libmp3lame --enable-libmysofa --enable-libopenjpeg --enable-libopenmpt --enable-libopus --enable-libpulse --enable-librubberband --enable-librsvg --enable-libshine --enable-libsnappy --enable-libsoxr --enable-libspeex --enable-libssh --enable-libtheora --enable-libtwolame --enable-libvorbis --enable-libvpx --enable-libwavpack --enable-libwebp --enable-libx265 --enable-libxml2 --enable-libxvid --enable-libzmq --enable-libzvbi --enable-omx --enable-openal --enable-opengl --enable-sdl2 --enable-libdc1394 --enable-libdrm --enable-libiec61883 --enable-chromaprint --enable-frei0r --enable-libopencv --enable-libx264 --enable-shared --enable-version3 --disable-doc --disable-programs --enable-libopencore_amrnb --enable-libopencore_amrwb --enable-libtesseract --enable-libvo_amrwbenc
  libavutil      55. 78.100 / 55. 78.100
  libavcodec     57.107.100 / 57.107.100
  libavformat    57. 83.100 / 57. 83.100
  libavdevice    57. 10.100 / 57. 10.100
  libavfilter     6.107.100 /  6.107.100
  libavresample   3.  7.  0 /  3.  7.  0
  libswscale      4.  8.100 /  4.  8.100
  libswresample   2.  9.100 /  2.  9.100
  libpostproc    54.  7.100 / 54.  7.100
Input #0, lavfi, from 'sine=d=0.864:r=32000':
  Duration: N/A, start: 0.000000, bitrate: 512 kb/s
    Stream #0:0: Audio: pcm_s16le, 32000 Hz, mono, s16, 512 kb/s
File 'output.flac' already exists. Overwrite ? [y/N] y
Stream mapping:
  Stream #0:0 -> #0:0 (pcm_s16le (native) -> flac (native))
Press [q] to stop, [?] for help
Output #0, flac, to 'output.flac':
  Metadata:
    encoder         : Lavf57.83.100
    Stream #0:0: Audio: flac, 32000 Hz, mono, s16, 128 kb/s
    Metadata:
      encoder         : Lavc57.107.100 flac
[Parsed_sine_0 @ 0x55c317ddda00] EOF timestamp not reliable
size=      16kB time=00:00:00.86 bitrate= 154.0kbits/s speed= 205x    
video:0kB audio:8kB subtitle:0kB other streams:0kB global headers:0kB muxing overhead: 99.364586%


  


• Introducing the Matomo Connector for Looker Studio (Formerly Google Data Studio)

  26 janvier 2024, par Erin — Community

  Explore Matomo data like never before with the official Matomo Connector for Looker Studio. Matomo users can now securely display accurate web analytics data in Looker Studio for free.

  Connect Matomo to Looker Studio (formerly known as Google Data Studio) in a few clicks and start building dashboards instantly. Get access to a range of data visualisation capabilities and chart types in Looker Studio’s easy-to-use interface. 

  Leave behind manual, error-prone spreadsheet entries and disparate data. With the Matomo Connector for Looker Studio, you get unified, automated reporting and interactive dashboards for faster insights and smoother collaboration.

  What sets the official Matomo Connector for Looker Studio apart ?

  Our open-source connector puts security first by providing a reliable connection without relying on third-party intermediaries. It’s free, with no hidden charges, and no limits on the number of users or Matomo instances. Connect as many instances as you need. 

  Plus, our Support team is here anytime you need help.

  

  Who is this connector made for ?

  The Matomo Connector for Looker Studio is a good fit for institutions and corporations using Looker Studio, NGOs handling multiple entities, marketing agencies with various clients, and small to medium-sized businesses with advanced data practices.

  When is this connector not the best fit ?

  If you prioritise privacy and compliance, this might not be the right fit. The Looker Studio app operates on Google servers, and while we don’t log or store any data, privacy considerations should be carefully evaluated. Transferring data, especially visitor data, to external platforms can have privacy implications.

  Getting started

  Check out our documentation for an easy setup.

  To help, we’ve also created a template report so you can visualise your Matomo data instantly.

  Here’s how to get started :

  1. Visit the demo template report in Looker Studio
  2. Click the more options button then Make a copy

  

  3. Click Create data source within the New Data Source dropdown.

  

  4. Connect your Matomo (Full Connection Guide)
  5. Select the API > Main Metrics report
  6. Click Connect and then Add to Report
  7. Click Copy Report to finalise

  For additional support, visit our Matomo Looker Studio forum or reach out to our Looker Studio support team via email at support-lookerstudio@matomo.org