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• Announcing the first free software Blu-ray encoder

  25 avril 2010, par Dark Shikari — blu-ray, x264

  For many years it has been possible to make your own DVDs with free software tools. Over the course of the past decade, DVD creation evolved from the exclusive domain of the media publishing companies to something basically anyone could do on their home computer.

  But Blu-ray has yet to get that treatment. Despite the “format war” between Blu-ray and HD DVD ending over two years ago, free software has lagged behind. “Professional” tools for Blu-ray video encoding can cost as much as $100,000 and are often utter garbage. Here are two actual screenshots from real Blu-rays : I wish I was making this up.

  But today, things change. Today we take the first step towards a free software Blu-ray creation toolkit.

  Thanks to tireless work by Kieran Kunyha, Alex Giladi, Lamont Alston, and the Doom9 crowd, x264 can now produce Blu-ray-compliant video. Extra special thanks to The Criterion Collection for sponsoring the final compliance test to confirm x264′s Blu-ray compliance.

  With x264′s powerful compression, as demonstrated by the incredibly popular BD-Rebuilder Blu-ray backup software, it’s quite possible to author Blu-ray disks on DVD9s (dual-layer DVDs) or even DVD5s (single-layer DVDs) with a reasonable level of quality. With a free software encoder and less need for an expensive Blu-ray burner, we are one step closer to putting HD optical media creation in the hands of the everyday user.

  To celebrate this achievement, we are making available for download a demo Blu-ray encoded with x264, containing entirely free content !

  On this Blu-ray are the Open Movie Project films Big Buck Bunny and Elephant’s Dream, available under a Creative Commons license. Additionally, Microsoft has graciously provided about 6 minutes of lossless HD video and audio (from part of a documentary project) under a very liberal license. This footage rounds out the Blu-ray by adding some difficult live-action content in addition to the relatively compressible CGI footage from the Open Movie Project. Finally, we used this sound sample, available under a Creative Commons license.

  You may notice that the Blu-ray image is only just over 2GB. This is intentional ; we have encoded all the content on the disk at appropriate bitrates to be playable from an ordinary 4.7GB DVD. This should make it far easier to burn a copy of the Blu-ray, since Blu-ray burners and writable media are still relatively rare. Most Blu-ray players will treat a DVD containing Blu-ray data as a normal Blu-ray disc. A few, such as the Playstation 3, will not, but you can still play it as a data disc.

  Finally, note that (in accordance with the Blu-ray spec) the disc image file uses the UDF 2.5 filesystem, which may be incompatible with some older virtual drive and DVD burning applications. You’ll also need to play it on an actual Blu-ray player if you want to get the menus and such working correctly. If you’re looking to play it on a PC, a free trial of Arcsoft TMT is available here.

  What are you waiting for ? Grab a copy today !

  UPDATE : Here is an AVCHD-compliant version of the above, which should work better when burned on a DVD-5 instead of a BD-R. (mirror)
  

  What’s left before we have a fully free software Blu-ray creation toolkit ? Audio is already dealt with ; AC3 audio (aka Dolby Digital), the format used in DVD, is still supported by Blu-ray, and there are many free software AC3 encoders. The primary missing application is a free software Blu-ray authoring tool, to combine the video and audio streams to create a Blu-ray file structure with the menus, chapters, and so forth that we have all come to expect. But the hardest part is dealt with : we can now create compatible video and audio streams.

  In the meantime, x264 can be used to create streams to be authored using Blu-Print, Scenarist, Encore or other commercial authoring tools.

  More detailed documentation on the new Blu-ray support and how to use it can be found in the official commit message. Do keep in mind that you have to export to raw H.264 (not MKV or MP4) or else the buffering information will be slightly incorrect. Finally, also note that the encoding settings given as an example are not a good choice for general-purpose encoding : they are intentionally crippled by Blu-ray restrictions, which will significantly reduce compression for ordinary non-Blu-ray encoding.

  In addition to Blu-ray support, the aforementioned commit comes with a lot of fun extras :

  x264 now has native variable-framerate ratecontrol, which makes sure your encodes get a correct target bitrate and proper limiting of maximum bitrate even if the duration of every frame is different and the “framerate” is completely unknown. This helps a lot when encoding from variable-framerate container formats such as FLV and WMV, along with variable-framerate content such as anime.

  x264 now supports pulldown (telecine) in much the same fashion as it is handled in MPEG-2. The calling application can pass in flags representing how to display a frame, allowing easy transcoding from MPEG-2 sources with pulldown, such as broadcast television. The x264 commandline app contains some examples of these (such as the common 3:2 pulldown pattern).

  x264 now also exports HRD timing information, which is critical for compliant transport stream muxing. There is currently an active project to write a fully DVB-compatible free software TS muxer that will be able to interface with x264 for a seamless free software broadcast system. It will likely also be possible to repurpose this muxer as part of a free software Blu-ray authoring package.

  All of this is now available in the latest x264.

  http://mirror05.x264.nl/Dark/bluray%20fail.png

• Data Privacy Day 2021 : Five ways to embrace privacy into your business

  27 janvier 2021, par Matomo Core Team — Community, Privacy

  Welcome to Data Privacy Day 2021 !

  This year we are excited to announce that we are participating as a #PrivacyAware Champion for DPD21 through the National Cyber Security Alliance. This means that on this significant day we are in partnership with hundreds of other organisations and businesses to share a unified message that empowers individuals to “Own Your Privacy” and for organisations to “Respect Privacy.”

  "Last year dawned a new era in the way many businesses operate from a traditional office work setting to a remote working from home environment for employees. This now means it’s more important than ever for your employees to understand how to take ownership of their privacy when working online."

  As a Data Privacy Day #PrivacyAware Champion we would like to provide some practical tips and share examples of how the Matomo team helps employees be privacy aware.

  

  Five ways to embrace privacy into your business

  1. Create a privacy aware culture within your business

  • Get leadership involved.
  • Appoint privacy ambassadors within your team. 
  • Create a privacy awareness campaign where you educate employees on your company privacy policy. 
  • Share messages about privacy around the office/or in meetings online, on internal message boards, in company newsletters, or emails. 
  • Teach new employees their role in your privacy culture and reinforce throughout their career.

  2. Organise privacy awareness training for your employees

  • Invite outside speakers to talk to employees about why privacy matters. 
  • Engage staff by asking them to consider how privacy and data security applies to the work they do on a daily basis.
  • Encourage employees to complete online courses to gain a better understanding of how to avoid privacy risks.

  3. Help employees manage their individual privacy

  • Better security and privacy behaviours at home will translate to better security and privacy practices at work. 
  • Teach employees how to update their privacy and security settings on personal accounts.
  • Use NCSA’s privacy settings page to help them get started

  4. Add privacy to the employee’s toolbox

  • Give your employees actual tools they can use to improve their privacy, such as company-branded camera covers or privacy screens for their devices, or virtual private networks (VPNs) to secure their connections.

  5. Join Matomo and we’ll be your web analytics experts

  • At Matomo, ensuring our users and customers that their privacy is protected is not only a core component of the work we do, it’s why we do what we do ! Find out how.

  Want to find out more about data privacy download your free DPD 2021 Champion Toolkit and read our post on “Why is privacy important”.

  Team Matomo

  2021 Data Privacy Day Toolkit

  Your guide to Data Privacy Day, January 28, 2021

  Free Download

• Matomo Launches Global Partner Programme to Deepen Local Connections and Champion Ethical Analytics

  25 juin, par Matomo Core Team — Press Releases

  Matomo introduces a global Partner Programme designed to connect organisations with trusted local experts, advancing its commitment to privacy, data sovereignty, and localisation.

  Wellington, New Zealand – 25 June 2025 — Matomo, the leading web analytics platform, is
  proud to announce the launch of the Matomo Partner Programme. This new initiative marks a significant step in Matomo’s global growth strategy, bringing together a carefully selected
  network of expert partners to support customers with localised, high–trust analytics services
  rooted in shared values.
  
  As privacy concerns rise and organisations seek alternatives to mainstream analytics solutions, the need for regional expertise has never been more vital. The Matomo Partner Programme ensures that customers around the world are supported not just by a world–class platform, but by trusted local professionals who understand their specific regulatory, cultural, and business needs.
  
  “Matomo is evolving. As privacy regulations become more nuanced and the need for regional
  understanding grows, we’ve made localisation a central pillar of our strategy. Our partners are
  the key to helping customers navigate these complexities with confidence and care,” said
  Adam Taylor, Chief Operating Officer at Matomo.

  Local Experts, Global Values

  At the heart of the Matomo Partner Programme is a commitment to connect clients with local experts who live and breathe their markets. These partners are more than service
  providers—they’re trusted advisors who bring deep insight into their region’s privacy
  legislation, cultural norms, sector–specific requirements, and digital trends.
  
  The programme empowers partners to act as extensions of Matomo’s core teams :
  
  • As Customer Success allies, delivering personalised training, support, and technical
  services in local languages and time zones.

  • As Sales ambassadors, raising awareness of ethical analytics in both public and private

  sectors, where trust, compliance, and transparency are crucial.
  
  This decentralised, values–aligned approach ensures that every Matomo customer benefits
  from localised delivery with global consistency.

  A Programme Designed for Impactful Partnerships

  The Matomo Partner Programme is open to organisations who share a commitment to ethical, open-source analytics and can demonstrate :

  • Technical excellence in deploying, configuring, and supporting Matomo Analytics in diverse environments.
  • Deep market understanding, allowing them to tell the Matomo story in ways that
  resonate locally.
  • Commercial strength to position Matomo across key industries, particularly in sectors with complex compliance and data sovereignty demands.

  Partners who meet these standards will be recognised as ‘Official Matomo Partners’— a symbol of excellence, credibility, and shared purpose. With this status, they gain access to :

  • Brand alignment and trust : Strengthen credibility with clients by promoting their
  connection to Matomo and its globally respected ethical stance.
  • Go-to-market support : Access to qualified leads, joint marketing, and tools to scale their business in a privacy-first market.
  • Strategic collaboration : Early insights into the product roadmap and direct
  engagement with Matomo’s core team.
  • Meaningful local impact : Help regional organisations reclaim control of their data and embrace ethical analytics with confidence.

  Ethical Analytics for Today’s World
  

  Matomo was founded in 2007 with the belief that people should have full control over their data. As the first open–source web analytics platform of its kind, Matomo continues to challenge the dominance of opaque, centralised tools by offering a transparent and flexible alternative that puts users first.
  
  In today’s landscape—marked by increased regulatory scrutiny, data protection concerns, and rapid advancements in AI—Matomo’s approach is more relevant than ever. Open–source technology provides the adaptability organisations need to respond to local expectations while reinforcing digital trust with users.

  Whether it’s a government department, healthcare provider, educational institution, or
  commercial business—Matomo partners are on the ground, ready to help organisations
  transition to analytics that are not only powerful but principled.