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• Announcing the first free software Blu-ray encoder

  25 avril 2010, par Dark Shikari — blu-ray, x264

  For many years it has been possible to make your own DVDs with free software tools. Over the course of the past decade, DVD creation evolved from the exclusive domain of the media publishing companies to something basically anyone could do on their home computer.

  But Blu-ray has yet to get that treatment. Despite the “format war” between Blu-ray and HD DVD ending over two years ago, free software has lagged behind. “Professional” tools for Blu-ray video encoding can cost as much as $100,000 and are often utter garbage. Here are two actual screenshots from real Blu-rays : I wish I was making this up.

  But today, things change. Today we take the first step towards a free software Blu-ray creation toolkit.

  Thanks to tireless work by Kieran Kunyha, Alex Giladi, Lamont Alston, and the Doom9 crowd, x264 can now produce Blu-ray-compliant video. Extra special thanks to The Criterion Collection for sponsoring the final compliance test to confirm x264′s Blu-ray compliance.

  With x264′s powerful compression, as demonstrated by the incredibly popular BD-Rebuilder Blu-ray backup software, it’s quite possible to author Blu-ray disks on DVD9s (dual-layer DVDs) or even DVD5s (single-layer DVDs) with a reasonable level of quality. With a free software encoder and less need for an expensive Blu-ray burner, we are one step closer to putting HD optical media creation in the hands of the everyday user.

  To celebrate this achievement, we are making available for download a demo Blu-ray encoded with x264, containing entirely free content !

  On this Blu-ray are the Open Movie Project films Big Buck Bunny and Elephant’s Dream, available under a Creative Commons license. Additionally, Microsoft has graciously provided about 6 minutes of lossless HD video and audio (from part of a documentary project) under a very liberal license. This footage rounds out the Blu-ray by adding some difficult live-action content in addition to the relatively compressible CGI footage from the Open Movie Project. Finally, we used this sound sample, available under a Creative Commons license.

  You may notice that the Blu-ray image is only just over 2GB. This is intentional ; we have encoded all the content on the disk at appropriate bitrates to be playable from an ordinary 4.7GB DVD. This should make it far easier to burn a copy of the Blu-ray, since Blu-ray burners and writable media are still relatively rare. Most Blu-ray players will treat a DVD containing Blu-ray data as a normal Blu-ray disc. A few, such as the Playstation 3, will not, but you can still play it as a data disc.

  Finally, note that (in accordance with the Blu-ray spec) the disc image file uses the UDF 2.5 filesystem, which may be incompatible with some older virtual drive and DVD burning applications. You’ll also need to play it on an actual Blu-ray player if you want to get the menus and such working correctly. If you’re looking to play it on a PC, a free trial of Arcsoft TMT is available here.

  What are you waiting for ? Grab a copy today !

  UPDATE : Here is an AVCHD-compliant version of the above, which should work better when burned on a DVD-5 instead of a BD-R. (mirror)
  

  What’s left before we have a fully free software Blu-ray creation toolkit ? Audio is already dealt with ; AC3 audio (aka Dolby Digital), the format used in DVD, is still supported by Blu-ray, and there are many free software AC3 encoders. The primary missing application is a free software Blu-ray authoring tool, to combine the video and audio streams to create a Blu-ray file structure with the menus, chapters, and so forth that we have all come to expect. But the hardest part is dealt with : we can now create compatible video and audio streams.

  In the meantime, x264 can be used to create streams to be authored using Blu-Print, Scenarist, Encore or other commercial authoring tools.

  More detailed documentation on the new Blu-ray support and how to use it can be found in the official commit message. Do keep in mind that you have to export to raw H.264 (not MKV or MP4) or else the buffering information will be slightly incorrect. Finally, also note that the encoding settings given as an example are not a good choice for general-purpose encoding : they are intentionally crippled by Blu-ray restrictions, which will significantly reduce compression for ordinary non-Blu-ray encoding.

  In addition to Blu-ray support, the aforementioned commit comes with a lot of fun extras :

  x264 now has native variable-framerate ratecontrol, which makes sure your encodes get a correct target bitrate and proper limiting of maximum bitrate even if the duration of every frame is different and the “framerate” is completely unknown. This helps a lot when encoding from variable-framerate container formats such as FLV and WMV, along with variable-framerate content such as anime.

  x264 now supports pulldown (telecine) in much the same fashion as it is handled in MPEG-2. The calling application can pass in flags representing how to display a frame, allowing easy transcoding from MPEG-2 sources with pulldown, such as broadcast television. The x264 commandline app contains some examples of these (such as the common 3:2 pulldown pattern).

  x264 now also exports HRD timing information, which is critical for compliant transport stream muxing. There is currently an active project to write a fully DVB-compatible free software TS muxer that will be able to interface with x264 for a seamless free software broadcast system. It will likely also be possible to repurpose this muxer as part of a free software Blu-ray authoring package.

  All of this is now available in the latest x264.

  http://mirror05.x264.nl/Dark/bluray%20fail.png

• Increasing Website Traffic : 11 Tips To Attract Visitors

  25 août 2023, par Erin — Analytics Tips, Marketing

  For your website and business to succeed, you need to focus on building traffic.

  However, you aren’t the only one with that goal in mind.

  There are millions of other websites trying to increase their traffic as well. With that much competition, it’s important to make sure your website stands out. Accomplishing that can require a great deal of strategy.

  We’ve compiled a list of tips to help you develop a solid plan for increasing website traffic, to expand your reach, grow your audience and boost customer engagement levels — creating more opportunities for your business.Using these tips, more visitors will find their way to your website — meaning more customers for your business.

  Why is website traffic important ?

  Website traffic is essentially the number of people visiting your website. When someone lands on your site, they’re considered a visitor and increase your website traffic. 

  When your website traffic is high, you’ll get more clicks, customer interactions and brand engagement. As a result, search engines will have a positive impression of your website and send more people there, meaning even more people will see your content and have the opportunity to buy your product.

  When using a website for your business or any other venture, tracking your website traffic using a web analytics solution like Matomo is critical.

  

  With over 200 million actively maintained and visited websites in 2023, it’s important to make sure yours stands out if you want to increase your website traffic and grow your online presence. 

  11 tips for increasing website traffic

  Here are 11 tips to increase your organic traffic and elevate your business.

  1. Perfect your SEO

  Optimising your website to show up in search engine results shouldn’t be overlooked, as 63% of consumers start researching a product by using a search engine. Search engine optimisation, or SEO, increases the visibility and discoverability of your website on search engine results pages (SERPs). SEO targets organic searches, which means it doesn’t add to social media traffic, direct traffic or referrals, and it isn’t paid traffic.

  SEO is number one on this list for a reason — most of these tips will directly, or indirectly, improve your SEO efforts. 

  Steps to improve your search engine optimisation can include :

  • Using relevant keywords that are incorporated naturally throughout your content
  • Using a web analytics tool like Matomo, with its search keyword feature, to gain insights and identify opportunities for improvement
  • Using descriptive meta titles and meta descriptions
  • Link to your own content internally with descriptive anchor tags, and make sure unused pages are removed 
  • Keeping your target audience in mind and marketing your content toward them
  • Making sure your website’s structure is optimised to be mobile-friendly, fast and responsive — such as with Matomo’s SEO Web Vitals feature, which monitors key metrics like your website’s page speed and loading performance, pivotal for optimising search engine results

  2. Research the competition

  It’s important to remember that while your business might be unique, it’s likely not the only one in its field. Thousands of other websites from other companies are also looking to improve their website traffic and increase sales, and you have to outcompete them.

  Looking at what your competitors are doing is vital from a strategic perspective. You can see what their content looks like, how they’re framing their specific use cases and what target audience they’re marketing toward.

  Knowing what your competitors are doing can help you find ways to improve your content and make it unique. Are your competitors missing a specific use case or neglecting a particular audience ? Fill in their content gaps on your website, and pick up the traffic they’re missing.

  3. Create high-quality, evergreen content

  If your content is high-quality, visitors will read more of it and stay longer on your site. This obviously increases the likelihood they will purchase your product or service, and it tells search engines that your website is a good answer for a search query.

  High-quality content will also be shared more often, leading to even more website traffic. You should aim to develop content that doesn’t lose relevance over time (aka “evergreen content”). If you include time-sensitive data, statistics or content in your website, blog posts or articles, it’ll be relevant only around that time frame. 

  While this month’s viral content is highly popular, it likely won’t be relevant in a few months. Instead, if you ensure your content is evergreen, it will continue to get engagement long after it’s published.

  4. Implement creative visuals

  It’s important to have engaging, fun and interactive media on your website to keep visitors on your site longer. Like good content, interesting visuals (and the resulting longer visits) can translate to more purchases (and favourable assessments by search engines).

  

  Media can take the form of videos, infographics, images or web graphics. 

  With Matomo’s Media Analytics feature, you can automatically gain even deeper insights into how your visitors engage with your media content, enhancing your understanding of their preferences and behaviours.

  If you have interesting, captivating visuals, visitors will be more likely to stay on your website longer and see what you have to offer. Without captivating visuals to break up walls of text, you’ll likely find visitors will tend to leave your site in favour of something more engaging.

  Just make sure you design your visuals with your target audience in mind. Flashy, fun graphics might not be a good fit for a professional audience, but they’re great for younger audiences. If you get your audience correct, they may also share the images with others. Depending on your business, that might be a useful infographic shared across LinkedIn, or a picture of a clever use case shared on Pinterest. 

  As a bonus, if other companies use your graphics on their websites, that earns you some backlinks — more on those in a bit.

  5. Create a comprehensive knowledge base

  Having a knowledge base is critical to making sure your service or product is well understood and well documented, especially in the tech industry. If a visitor or potential customer is interested in your product or service, they need to know exactly what it will do for them and that they have a good foundation of support in case they need help. A knowledge base is also a good place for internal links (more on those in a bit).

  Visitors can also use your knowledge base as a source of information, and if they cite you as a source, that’ll lead right back to more website traffic for you (see our backlinks section for more about this). If your website is a good source of information, visitors will come back to it again and again.

  6. Use social media often and consistently

  Digital marketing nowadays heavily relies on social media platforms. Having an online presence no longer means just having a website — if you’re not using social media sites, you’re missing out on a huge portion of potential visitors and customers.

  A strong social media presence with profiles on platforms like Facebook, X (formerly Twitter), Instagram or LinkedIn can be invaluable for increasing your website traffic. Visitors to your social media profiles will click on regularly shared content, read your blog posts and possibly become customers.

  Participating in relevant communities and networking with other companies in groups in your industry can also be invaluable. If you participate in online communities and forums for your niche, you can offer insight, answer questions and plug your website. All of this will increase your clicks, which will increase your website traffic.

  If you’ve managed to build your own community on social media, make sure to keep them engaged ! Implementing your own forum, hosting live chats and Q&As, offering helpful and engaging content will make sure visitors keep coming back and spreading the word. 

  7. Use email marketing or newsletters

  Having an email list and sending marketing emails or newsletters is a great way to increase website traffic. You can offer exclusive content, and promise discounts or resources to your subscribers for when they return to your website. This will help keep your loyal audience engaged, entice new customers to subscribe to your newsletter, give you a chance to upsell to people who have already expressed an interest in your product and potentially convert curious subscribers into customers.

  8. Make sure your content can earn backlinks

  A backlink is when a website links to a different website — ideally using relevant anchor text — and it’s an effective strategy for increasing referral traffic, that is, visitors who get to your website via a link on another website. The more backlinks you have, the more your referral traffic will increase. Social share buttons make it easy for people to cite you on social platforms, too. 

  We’ve already talked about making expert content that’s link-worthy, but also make sure that you’re creating linkable assets (like those interesting visuals mentioned earlier), building relationships with other sites that will link to you (like by inviting an expert or influencer to write on your page and promote it from their platform, or by writing your own guest content for their sites) and sharing your own content. All of this can help increase your referral traffic, particularly when you’re linked from websites with a higher domain authority than you have.

  You can also make sure your website is listed in online directories. Some sites will do interviews and roundups, as well — these are great opportunities to increase your backlinks.

  9. Optimise your CTR

  Click-through rate, or CTR, is the percentage of users who click on specific links to your website. A high CTR means your visitors are following a link — whether in an advertisement, a search result or a social media post — and a low CTR means they’re passing it by. Optimising your CTR can greatly improve your website traffic.

  To improve CTR, identify successful elements such as copy, imagery, and offers in your ads, enabling you to amplify effective elements and minimise less impactful ones.

  10. Ensure your website is responsive and mobile-friendly

  If a visitor is frustrated by your site being slow, laggy, clunky or not mobile-friendly, they won’t stay long. That doesn’t look good to search engines if that’s how your visitors got there. Your website needs to be clean, responsive, user-friendly and accessible.

  If your website is slow, try increasing your website’s performance by :

  • Optimising images : Reduce the size of images and compress them for faster load times. Opt for JPEG format for photos and PNG format for graphics. 
  • Limit the use of plugins : If you are using a CMS like WordPress, consider removing plugins that are unnecessary or not essential.
  • Embrace lazy loading : To further enhance site speed and reduce initial load times, set up your site to load images and content only as visitors scroll down. Prioritising the content and images at the top of the page makes the site feel faster. Some CMS platforms will offer this option, but others may require a bit of coding to set this up. 

  Many people rely on their phones to research services or products, especially if they’re doing a quick search. Make sure your website is friendly to mobile users. It should scale vertically and scroll smoothly so users aren’t frustrated when using your site. They should be able to find the info they need immediately without any technical issues.

  11. Track your website’s metrics

  As you test out each of these strategies to increase your web traffic, don’t forget to closely analyse the performance of your site. To truly understand the impact of your efforts, you’ll need a reliable web analytics solution. Think of a dependable web analytics solution as your website’s GPS. Without it, you’d be lost, unsure of your direction and missing out on valuable insights to steer your growth.

  Matomo is a powerful web analytics tool that can help you do just that by providing information on your site visitors and campaign performance, complemented by an array of behavioural analytics features that delve into user interactions. Among these, our heatmap feature stands out, enabling greater insights into user interactions and optimisation of your site’s effectiveness.

  

  Google Analytics is another powerful analytics option, though it has challenges with data accuracy ; there are multiple other web analytics solutions as well.

  Regardless of what web analytics solution you choose, the process of analysing your website metrics is incredibly important for identifying areas of improvement to increase website traffic.

  Increasing your web traffic is a process

  Increasing website traffic isn’t something you accomplish overnight. It’s a comprehensive, ongoing endeavour that requires constant analysis and fine-tuning. 

  By applying these tips to create consistent, high-quality content that gets spotlighted on search engines, shared on social media and returned to again and again, you’ll see a steady stream of increased traffic. 

  With Matomo, you can understand your visitor behaviour to see what works and what doesn’t as you work to increase your website traffic. Get your free 21-day trial now. No credit card required.

• FFMPEG ALSA xrun crash

  13 décembre 2017, par Liam Martens

  I’m running a YouTube RTMP stream using FFMPEG with x11grab and an alsa loopback device but sometimes after let’s say 20 hours there is an ALSA xrun and then the ffmpeg command crashes, but I’m not sure why or how this happens. (mind you the ffmpeg command does not run continuously it gets restarted automatically every so often, but the xrun makes the command crash causing the stream to go offline sometimes because a crash restart is not fast enough)

  I’m using thread_queue_size and I’ve even manually compiled ffmpeg with a higher ALSA BUFFER SIZE, but the issue appears to persist still. Besides this I’ve also scoured many posts with people having similar issues but these never really seem to end up resolved.

  This is the stream command

  ffmpeg -loglevel verbose -f alsa -thread_queue_size 12288 -ac 2 -i hw:Loopback,1,0 \
  
           -probesize 10M -f x11grab -field_order tt -thread_queue_size 12288 -video_size 1280x720 -r 30 -i :1.1 \
  
          -c:v libx264 -c:a libmp3lame -shortest -tune fastdecode -tune zerolatency \
  
          -crf 26 -pix_fmt yuv420p -threads 0 -maxrate 2500k -bufsize 2500k -pass 1 -af aresample=async=1 \
  
          -movflags +faststart -flags +global_header -preset ultrafast -r 30 -g 60 -b:v 2000k -b:a 192k -ar 44100 \
  
          -f flv -rtmp_live live rtmp://a.rtmp.youtube.com/live2/{KEY}

  Log excerpt

  ffmpeg version N-89463-gc7a5e80 Copyright (c) 2000-2017 the FFmpeg developers
  
    built with gcc 6.3.0 (Debian 6.3.0-18) 20170516
  
    configuration: --prefix=/usr --enable-avresample --enable-avfilter --enable-gpl --enable-libmp3lame --enable-librtmp --enable-libvorbis --enable-libvpx --enable-libx264 --enable-libx265 --enable-libtheora --enable-postproc --enable-pic --enable-pthreads --enable-shared --disable-stripping --disable-static --enable-vaapi --enable-libopus --enable-libfreetype --enable-libfontconfig --enable-libpulse --disable-debug
  
    libavutil      56.  5.100 / 56.  5.100
  
    libavcodec     58.  6.103 / 58.  6.103
  
    libavformat    58.  3.100 / 58.  3.100
  
    libavdevice    58.  0.100 / 58.  0.100
  
    libavfilter     7.  7.100 /  7.  7.100
  
    libavresample   4.  0.  0 /  4.  0.  0
  
    libswscale      5.  0.101 /  5.  0.101
  
    libswresample   3.  0.101 /  3.  0.101
  
    libpostproc    55.  0.100 / 55.  0.100
  
  Guessed Channel Layout for Input Stream #0.0 : stereo
  
  Input #0, alsa, from 'hw:Loopback,1,0':
  
    Duration: N/A, start: 1513163617.594224, bitrate: 1536 kb/s
  
      Stream #0:0: Audio: pcm_s16le, 48000 Hz, stereo, s16, 1536 kb/s
  
  Input #1, x11grab, from ':1.1':
  
    Duration: N/A, start: 1513163617.632434, bitrate: N/A
  
      Stream #1:0: Video: rawvideo, 1 reference frame (BGR[0] / 0x524742), bgr0(top first), 854x480, 30 fps, 30 tbr, 1000k tbn, 1000k tbc
  
  Parsing...
  
  Parsed protocol: 0
  
  Parsed host    : a.rtmp.youtube.com
  
  Parsed app     : live2
  
  RTMP_Connect1, ... connected, handshaking
  
  HandShake: Type Answer   : 03
  
  HandShake: Server Uptime : 0
  
  HandShake: FMS Version   : 4.0.0.1
  
  HandShake: Handshaking finished....
  
  RTMP_Connect1, handshaked
  
  Invoking connect
  
  HandleServerBW: server BW = 2500000
  
  HandleClientBW: client BW = 10000000 2
  
  HandleChangeChunkSize, received: chunk size change to 256
  
  RTMP_ClientPacket, received: invoke 240 bytes
  
  (object begin)
  
  Property: 
  
  Property: 
  
  Property: 
  
  (object begin)
  
  Property: 3,5,3,824>
  
  Property: 
  
  Property: 
  
  (object end)
  
  Property: 
  
  (object begin)
  
  Property: 
  
  Property: 
  
  Property: 
  
  Property: 
  
  Property: 
  
  (object begin)
  
  Property: 
  
  (object end)
  
  (object end)
  
  (object end)
  
  HandleInvoke, server invoking <_result>
  
  HandleInvoke, received result for method call <connect>
  
  Invoking releaseStream
  
  Invoking FCPublish
  
  Invoking createStream
  
  RTMP_ClientPacket, received: invoke 21 bytes
  
  (object begin)
  
  Property: 
  
  Property: 
  
  Property: NULL
  
  (object end)
  
  HandleInvoke, server invoking <onbwdone>
  
  Invoking _checkbw
  
  RTMP_ClientPacket, received: invoke 29 bytes
  
  (object begin)
  
  Property: 
  
  Property: 
  
  Property: NULL
  
  Property: 
  
  (object end)
  
  HandleInvoke, server invoking &lt;_result>
  
  HandleInvoke, received result for method call <createstream>
  
  Invoking publish
  
  RTMP_ClientPacket, received: invoke 73 bytes
  
  (object begin)
  
  Property: 
  
  Property: 
  
  Property: NULL
  
  Property: 
  
  (object begin)
  
  Property: 
  
  Property: 
  
  (object end)
  
  (object end)
  
  HandleInvoke, server invoking <onstatus>
  
  HandleInvoke, onStatus: NetStream.Publish.Start
  
  Stream mapping:
  
    Stream #1:0 -> #0:0 (rawvideo (native) -> h264 (libx264))
  
    Stream #0:0 -> #0:1 (pcm_s16le (native) -> mp3 (libmp3lame))
  
  Press [q] to stop, [?] for help
  
  [graph 0 input from stream 1:0 @ 0x5607d087e060] w:854 h:480 pixfmt:bgr0 tb:1/30 fr:30/1 sar:0/1 sws_param:flags=2
  
  [auto_scaler_0 @ 0x5607d087d800] w:iw h:ih flags:'bicubic' interl:0
  
  [format @ 0x5607d087ed40] auto-inserting filter 'auto_scaler_0' between the filter 'Parsed_null_0' and the filter 'format'
  
  [auto_scaler_0 @ 0x5607d087d800] w:854 h:480 fmt:bgr0 sar:0/1 -> w:854 h:480 fmt:yuv420p sar:0/1 flags:0x4
  
  [swscaler @ 0x5607d0880260] Warning: data is not aligned! This can lead to a speed loss
  
  [libx264 @ 0x5607d08684e0] using cpu capabilities: MMX2 SSE2Fast SSSE3 SSE4.2 AVX
  
  [libx264 @ 0x5607d08684e0] profile Constrained Baseline, level 3.1
  
  [libx264 @ 0x5607d08684e0] 264 - core 148 r2748 97eaef2 - H.264/MPEG-4 AVC codec - Copyleft 2003-2016 - http://www.videolan.org/x264.html - options: cabac=0 ref=1 deblock=0:0:0 analyse=0:0 me=dia subme=0 psy=1 psy_rd=1.00:0.00 mixed_ref=0 me_range=16 chroma_me=1 trellis=0 8x8dct=0 cqm=0 deadzone=21,11 fast_pskip=1 chroma_qp_offset=0 threads=2 lookahead_threads=2 sliced_threads=1 slices=2 nr=0 decimate=1 interlaced=0 bluray_compat=0 constrained_intra=0 bframes=0 weightp=0 keyint=60 keyint_min=6 scenecut=0 intra_refresh=0 rc_lookahead=0 rc=crf mbtree=0 crf=26.0 qcomp=0.60 qpmin=0 qpmax=69 qpstep=4 vbv_maxrate=1500 vbv_bufsize=1500 crf_max=0.0 nal_hrd=none filler=0 ip_ratio=1.40 aq=0
  
  [graph_1_in_0_0 @ 0x5607d091c840] tb:1/48000 samplefmt:s16 samplerate:48000 chlayout:0x3
  
  [Parsed_aresample_0 @ 0x5607d0916b40] ch:2 chl:stereo fmt:s16 r:48000Hz -> ch:2 chl:stereo fmt:s16p r:44100Hz
  
  Output #0, flv, to 'rtmp://a.rtmp.youtube.com/live2/{KEY}':
  
    Metadata:
  
      encoder         : Lavf58.3.100
  
      Stream #0:0: Video: h264 (libx264), 1 reference frame ([7][0][0][0] / 0x0007), yuv420p(top coded first (swapped)), 854x480, q=-1--1, 1000 kb/s, 30 fps, 1k tbn, 30 tbc
  
      Metadata:
  
        encoder         : Lavc58.6.103 libx264
  
      Side data:
  
        cpb: bitrate max/min/avg: 1500000/0/1000000 buffer size: 1500000 vbv_delay: -1
  
      Stream #0:1: Audio: mp3 (libmp3lame) ([2][0][0][0] / 0x0002), 44100 Hz, stereo, s16p, delay 1105, 192 kb/s
  
      Metadata:
  
        encoder         : Lavc58.6.103 libmp3lame
  
  frame=   29 fps=0.0 q=17.0 size=     146kB time=00:00:00.94 bitrate=1267.3kbits/s speed=1.86x    
  
  frame=   44 fps= 44 q=18.0 size=     168kB time=00:00:01.46 bitrate= 942.4kbits/s speed=1.45x    
  
  frame=   60 fps= 40 q=16.0 size=     191kB time=00:00:01.96 bitrate= 794.8kbits/s speed= 1.3x    
  
  ...
  
  frame= 2740 fps= 30 q=17.0 size=    7993kB time=00:01:31.32 bitrate= 717.0kbits/s speed=   1x    
  
  frame= 2755 fps= 30 q=18.0 size=    8013kB time=00:01:31.82 bitrate= 714.9kbits/s speed=   1x    
  
  [alsa @ 0x5607d084d7e0] ALSA buffer xrun.
  
  </onstatus></createstream></onbwdone></connect>