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• Measuring success for your SEO content

  20 mars 2020, par Jake Thornton — Uncategorized
  With over a billion searches every day in search engines, it’s hard to underestimate the importance of having your business present on page one (ideally in positions 1 – 3) ranking for the keywords that impact your sales and conversions.

  "In 2019, Google received nearly 2.3 trillion searches and on page one alone, the first five organic results accounted for 67.60% of all the clicks."

  So how is your business performing when it comes to ranking in the crucial top three spots of search for your most important keywords ?

  Accurately measuring the success of your content

  Once you’ve done your keyword research, created compelling content, optimised it to be search-friendly, and hit ‘publish’, you then need to accurately measure the success of your efforts.

  4 tips for measuring the success of your SEO content

  1. Create a custom segment for "Visitors from Search Engines only"

  By creating this custom segment, you’ll be able to analyse the behavioural patterns of the visitors who found your website through a search engine. 

  This way you can use many of Matomo’s powerful features (Visitors, Behaviour, Acquisition, Ecommerce, Goals etc.) focused entirely on search engine visitors only.

  

  Once you’ve created this segment, you can begin to see key metrics like which entry pages are responsible for referring visitors to your website. For example : Visit Behaviour – Entry Pages, this is a great way to analyse your most effective SEO pages.You may be surprised at what pages currently bring in the most traffic.

  As well as discovering which content resonates with your search audience, you will also be able to create more content focused on your targeted audience. Do this by learning which locations your search visitors are from, which device they use, what time of the day they visited your website and much more.

  >> Learn more about creating custom segments

  2. Website visits, time on site, pages per session, and bounce rate.

  “The top four ranking factors are website visits, time on site, pages per session, and bounce rate.”

  These four metrics set the benchmark for your SEO success.

  First, you need to get as many of the ‘right’ users to see your content. If you feel you’ve exhausted channels such as social media, email and possibly paid posts ; think about who your ideal audience is. Where are they likely to hang out online ? Are there community groups or forum sites that are interested in what you’re writing about ? 

  Whatever the case, putting yourself out there and getting more traffic to your website will help show search engines that people are interested in your website. As a result, they’ll likely rank you higher for that.

  When we say getting more of the ‘right’ users, we mean users who are generally interested in the topic/subject you’re writing about and interested in the work you do. 

  

  This is important for the next three metrics – increasing users time on your website, increasing the amount of pages your users explore on your website, and reducing the overall bounce rate for users who leave your website in a matter of seconds.

  To evaluate these metrics, go to Behaviour – Pages in your Matomo and see how these metrics vary on previous posts or pages you’ve created. Which pages are already showing you the best results ? Why do they get the results ? Can you focus on creating more content like this ?

  Understanding what content is resonating with your users through these metrics is easy and is the starting point for measuring the success of your SEO content strategy.

  >> Learn more about the Behaviour feature

  3. Row Evolution

  The Row Evolution feature embedded within the Search Engine Keywords Performance plugin lets you see how your ranking positions have changed over time for your important keywords. It also lets you see how the incoming traffic, related to your keywords, has changed over time.

  

  This is valuable when measuring the changes you’ve made to your landing pages to see if it has a positive or negative effect on your ranking efforts. 

  This also lets you see how search engine algorithm changes affect your search rankings over time, and to see if the effects of these algorithm updates are temporary or long lasting.

  Row evolution allows you to report on keyword performance with ease. If you only check your insights once a week or once a fortnight, you’ll see how ranking positions for your important keywords have changed daily (or even weekly, monthly or yearly however you prefer.)

  >> Learn more about Row Evolution

  4. What results are you getting from the lesser known search engines ?

  "In 2019 (to date), Google accounted for just over 75% of all global desktop search traffic, followed by Bing at 9.97%, Baidu at 9.34%, and Yahoo at 2.77%."

  For most of us, we want to be ranking in the top three spots in Google Search because that’s where the majority of search users are. However, don’t shy away from opportunities you could be missing with lesser known search engines.

  If you sell a product aimed at 55-65 year olds who use a PC computer, chances are they are using Bing. If you have customers in China the majority will be using Baidu, or in our case at Matomo, many of our loyal users use a privacy-friendly search engine like DuckDuckGo or Qwant.

  Some of your ideal customers might be finding you through these alternative search engines, so be sure to measure the impact that these referrals may have on your conversions.

  

  Strategically including important keywords that impact your business

  While search is an important acquisition channel for most businesses, it’s also one of the most competitive.

  We recommend analysing your keyword and content performance regularly and alter content that isn’t performing as well as you’d like. You need to continually learn from the content that is successful, and focus on creating more content like this. 

  The final thing to remember with search keyword performance is to be patient. If you have had little success in the past with attracting customers through search, it can take time to build this reputation with search engines.

• Seam carving

  13 février 2008, par Mikko Koppanen — Imagick, PHP stuff

  Today I was reading trough the ImageMagick ChangeLog and noticed an interesting entry. “Add support for liquid rescaling”. I rushed to check the MagickWand API docs and there it was : MagickLiquidRescaleImage ! After about ten minutes of hacking the Imagick support was done. Needless to say ; I was excited

  For those who don’t know what seam carving is check the demo here. More detailed information about the algorithm can be found here : “Seam Carving for Content-Aware Image Resizing” by Shai Avidan and Ariel Shamir

  To use this functionality you need to install at least ImageMagick 6.3.8-2 and liblqr. Remember to pass –with-lqr to ImageMagick configuration line. You can get liblqr here : http://liblqr.wikidot.com/. The Imagick side of the functionality should appear in the CVS today if everything goes as planned.

  Here is a really simple example just to illustrate the results of the operation. The parameters might be far from optimal (didn’t do much testing yet). The original dimensions of image are 500×375 and the resulting size is 500×200.

  Update : the functionality is pending until license issues are solved.

  php

  < view plain text >

  1. < ?php
  2.  
  3. /* Create new object */
  4. $im = new Imagick( ’test.jpg’ ) ;
  5.  
  6. /* Scale down */
  7. $im->liquidRescaleImage( 500, 200, 3, 25 ) ;
  8.  
  9. /* Display */
  10. header( ’Content-Type : image/jpg’ ) ;
  11. echo $im ;
  12.  
  13.  ?>

  The original image by flickr/jennconspiracy

  

  And the result :

  

  Update. On kenrick’s request here is an image which is scaled down to 300×300

  

• what is the good function php to deal with ffmpeg and progress bar [duplicate]

  17 mai 2014, par Abed Soliman

  This question already has an answer here :

  • ffmpeg Progress Bar - Encoding Percentage in PHP
    
    2 answers
    

  I ask about ffmpeg and progressbar

  I used exec function with ffmpeg and output the result to txt file

  and using some of code I found here to

  <center>
  
  
  
  
  
  
  
      &lt;?php 
  
  
  
      define('RAPIDLEECH', 'yes');
  
      define('CONFIG_DIR', 'configs/');
  
      require_once('configs/config.php');
  
      define ( 'TEMPLATE_DIR', 'templates/'.$options['template_used'].'/' );
  
      // Include other useful functions
  
      require_once('classes/other.php');
  
      error_reporting(0);
  
  
  
      login_check();
  
  
  
      include(TEMPLATE_DIR.'header.php');
  
  
  
      echo ('<br /><br /><br /><b>AudioXtractor</b>, un complemento <br /> que te permite extraer el audio de tus videos.<br /><br /><br />');
  
  
  
      putenv('GDFONTPATH=' . realpath('.')); ?>
  
  
  
      <br />
  
  
  
      <form method="post"><center>
  
      <table>
  
        <td>Movie:
  
      <select>
  
  
  
      &lt;?php
  
      $exts=array(".ac3", ".avi", ".f4v", ".flv", ".mkv", ".mov", ".mp4", ".mpg", ".mpeg", ".rmvb", ".srt", ".swf", ".wav", ".wmv");
  
      $ext="";
  
      function vidlist($dir) 
  
      {
  
      $results = array();
  
      $handler = opendir($dir);
  
      while ($file = readdir($handler)) 
  
      {
  
      if (strrchr($file,'.')!="")
  
      {
  
      $ext=strtolower(strrchr($file,'.'));
  
      }
  
      if ($file != '.' &amp;&amp; $file != '..' &amp;&amp; in_array($ext,$GLOBALS["exts"]))
  
      {
  
      $results[] = $file;
  
      }
  
      }
  
      closedir($handler);
  
      sort($results);
  
      return $results;
  
      }
  
      function Output($command) {
  
      $output = array($command);
  
      exec($command.' 2>&amp;1', $output);
  
      return ($output);
  
      }
  
      $files = vidlist("./files/");
  
      foreach($files as $file)
  
      {
  
          echo '<option value="'.$file.'">'.$file.'</option>';
  
      }
  
  
  
      ?>
  
  
  
  
  
      </select></td></table>
  
  
  
      <br /> >
  
      New MP3's name: 
  
      <input type="text" value="nuevoaudio" /> 
  
      <br /> >
  
      <br />
  
      <br />
  
  
  
      <center><input type="submit" style="font-size:16px; font-weight:bold; cursor:pointer;" value="Extract" />
  
      
  
  
  
      </center></center></form>
  
  
  
  
  
      &lt;?php
  
      if ($_POST['video']!="")
  
  
  
          $video = 'files/';
  
          $video=array();     
  
          $video[0] = $_POST['video'];
  
  
  
      if ($_POST['nvdo']!="")
  
  
  
          $nvdo = 'files/';
  
          $nvdo=array();      
  
          $nvdo[0] = $_POST['nvdo'];
  
  
  
  
  
  
  
      foreach ($video as $vdo)
  
      foreach ($nvdo as $nvd)
  
  
  
      if (isset($_POST["analize"])) {
  
  
  
          exec("ffmpeg -i files/$vdo -ab 192k files/$nvd.mp3 -y 2> files/$nvd.txt");
  
  
  
          $ext=strtolower(strrchr($vdo,'.'));
  
  
  
      /////////////////////////////////////////////////////my code //////////////////////////////////////////
  
  
  
      $content = @file_get_contents("files/$nvd.txt");
  
  
  
  
  
          //get duration of source
  
          preg_match("/Duration: (.*?), start:/", $content, $matches);
  
  
  
          $rawDuration = $matches[1];
  
  
  
          //rawDuration is in 00:00:00.00 format. This converts it to seconds.
  
          $ar = array_reverse(explode(":", $rawDuration));
  
          $duration = floatval($ar[0]);
  
          if (!empty($ar[1])) $duration += intval($ar[1]) * 60;
  
          if (!empty($ar[2])) $duration += intval($ar[2]) * 60 * 60;
  
  
  
          //get the time in the file that is already encoded
  
          preg_match_all("/time=(.*?) bitrate/", $content, $matches);
  
  
  
          $rawTime = array_pop($matches);
  
  
  
          //this is needed if there is more than one match
  
          if (is_array($rawTime)){$rawTime = array_pop($rawTime);}
  
  
  
          //rawTime is in 00:00:00.00 format. This converts it to seconds.
  
          $ar = array_reverse(explode(":", $rawTime));
  
          $time = floatval($ar[0]);
  
          if (!empty($ar[1])) $time += intval($ar[1]) * 60;
  
          if (!empty($ar[2])) $time += intval($ar[2]) * 60 * 60;
  
  
  
          //calculate the progress
  
          $progress = round(($time/$duration) * 100);
  
  
  
  
  
  
  
  
  
          echo '<br /><br />¡Su video fue convertido correctamente! <br /><br />Link al archivo:';
  
  
  
          echo ' <a href="http://stackoverflow.com/feeds/tag/files/'.$nvd.'.mp3">'.$nvd.'.mp3</a><br />' . "<br />";
  
          echo "Duration: " . $duration . "<br />";
  
          echo "Current Time: " . $time . "<br />";
  
          echo "Progress: " . $progress . "%" . "<br />";
  
  
  
      //////////////////////////////////////my coed //////////////////////////////////////////////
  
      }
  
  
  
      ?>
  
      <br /><br /><a href="http://stackoverflow.com/feeds/tag/index.php">Volver al RapidLeech</a>
  
  
  
      <br /><br /><br />Formatos Aceptados: <br /><b>.ac3, .avi, .f4v, .flv, .mkv, .mov, .mp3,<br /> .mp4, .mpg, .mpeg, .rmvb, .srt, .swf, .wav, .wmv</b>
  
      <br /><br />
  
      </center>
  
  
  
      &lt;?php
  
  
  
  
  
  
  
      ?>

  so i ask some one he told me the exec stop php script and never give me

  You can't get the progress directly if you are using exec, because the php script is stopped until ffmpeg closes. (Because exec returns the whole execution output)
  
  
  
  You should use popen, for being able to get the output from the process in real time (without reading any file) for parse and show the progressbar
  
  
  
  Here is a example for get the output: 
  
  
  
  When you get the progress info from ffmpeg, you can use your code for parse it and show your progressbar

  this is my popen script

  <?php 
  
  
  
  $handle = popen ("ffmpeg.exe -i files/fz.mp4 -ab 192k files/vdf.mp3 2>&1 ", 'r');
  
  $handles = (string)$handle;
  
  $line = "";
  
  
  
  while (false !== ($char = fgetc($handle)))
  
  {
  
    if ($char == "\r")
  
    {
  
      // You could now parse the $line for status information.
  
      echo "$line\n";
  
      $line = "";
  
    } else {
  
      $line .= $char;
  
    }
  
    ob_flush();
  
    flush();
  
  }
  
  pclose ($handle);
  
  
  
  
  
      //get duration of source
  
      preg_match("/Duration: (.*?), start:/", $handles, $matches);
  
  
  
      $rawDuration = $matches[1];
  
  
  
      //rawDuration is in 00:00:00.00 format. This converts it to seconds.
  
      $ar = array_reverse(explode(":", $rawDuration));
  
      $duration = floatval($ar[0]);
  
      if (!empty($ar[1])) $duration += intval($ar[1]) * 60;
  
      if (!empty($ar[2])) $duration += intval($ar[2]) * 60 * 60;
  
  
  
      //get the time in the file that is already encoded
  
      preg_match_all("/time=(.*?) bitrate/", $handles, $matches);
  
  
  
      $rawTime = array_pop($matches);
  
  
  
      //this is needed if there is more than one match
  
      if (is_array($rawTime)){$rawTime = array_pop($rawTime);}
  
  
  
      //rawTime is in 00:00:00.00 format. This converts it to seconds.
  
      $ar = array_reverse(explode(":", $rawTime));
  
      $time = floatval($ar[0]);
  
      if (!empty($ar[1])) $time += intval($ar[1]) * 60;
  
      if (!empty($ar[2])) $time += intval($ar[2]) * 60 * 60;
  
  
  
      //calculate the progress
  
      $progress = round(($time/$duration) * 100);
  
  
  
  
  
  
  
  
  
      echo '<br /><br />¡Su video fue convertido correctamente! <br /><br />Link al archivo:';
  
  
  
  
  
      echo "Duration: " . $duration . "<br />";
  
      echo "Current Time: " . $time . "<br />";
  
      echo "Progress: " . $progress . "%" . "<br />";
  
  
  
  //////////////////////////////////////my coed //////////////////////////////////////////////
  
  
  
  ?>

  so i dont under stand what is good for ffmpeg progressbAR

  is exec or popen

  so please give me hints for ffmpeg real time progressbar

  what is good for progressbar

  is html5 progress bar

  or javascript progress bar