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• Use Google Analytics and risk fines, after CJEU ruling on Privacy Shield

  27 août 2020, par Joselyn Khor — Privacy
  EU websites using Google Analytics and Facebook are being targeted by European privacy group noyb after the invalidation of the Privacy Shield. They filed a complaint against 101 websites for continuing to send data to the US. 

  “A quick analysis of the HTML source code of major EU webpages shows that many companies still use Google Analytics or Facebook Connect one month after a major judgment by the Court of Justice of the European Union (CJEU) - despite both companies clearly falling under US surveillance laws, such as FISA 702. Neither Facebook nor Google seem to have a legal basis for the data transfers.”

  

  The Privacy Shield previously allowed for EU data to be transferred to the US. However, this was invalidated by the Court of Justice of the European Union (CJEU) on July 16, 2020. The CJEU deemed it illegal for any websites to transfer the personal data of European citizens to the US. 

  They also made it clear in a press release that “data subjects can claim compensation for inadmissible data exports (marginal no. 143 of the judgment). This should in particular include non-material damage (“compensation for pain and suffering”) and must be of a deterrent amount under European law.” Which puts extra financial pressure on websites to take the new ruling seriously.

  Immediate action is required after Google Privacy Shield invalidation

  The Berlin Commissioner for Data Protection and Freedom of Information therefore calls on all those responsible under its supervision to observe the decision of the ECJ [CJEU]. Those responsible who transfer personal data to the USA - especially when using cloud services - are now required to immediately switch to service providers in the European Union or in a country with an adequate level of data protection.

  As the ruling is effective immediately, there’s a pressing need for websites using Google Analytics to act, or face getting fined.

  What does this mean for you ?

  If you’re using Google Analytics the safest bet is to stop using it immediately. 

  "Neither Google Analytics nor Facebook Connect are necessary for the operation of these websites and could therefore have been replaced or at least deactivated in the meantime."

  If you still need to use it, then you’ll need to inform your visitors via a clear consent screen. This banner needs to make clear their personal data will be sent to the US, and to educate them about any potential risk related to this. They will then need to explicitly agree to this. 

  Another downside of cookie consent screens is that you may also suffer a damaging loss of visitors. After implementing cookie consent best practices, the UK’s data regulator the Information Commissioner’s Office (ICO) found a 90% drop in traffic, “implying a ninety percent drop in opt-in rates.”

  With an acceptance rate for such consent screens being lower than 10% your analytics becomes guesswork rather than science. 

  Looking for a privacy-respecting alternative to Google Analytics ?

  Privacy compliant Matomo Analytics is one of the best Google Analytics alternatives availalble. 

  With Matomo you’re able to continue using analytics without facing the wrath of both the GDPR and the CJEU. Matomo On-Premise lets you choose where your data is stored, so you can ensure no data is processed in the US. 

  Matomo is privacy-friendly and can be tweaked to comply with all privacy laws. Including the GDPR, HIPAA, CCPA and PECR. The benefits of this include : not needing to use tracking or cookie consent screens (like with GA) ; and avoiding fines because no personal data is collected. You also get 100% accurate data and the ability to protect your user’s privacy.

  Download Matomo

  

  Is your EU business at risk of being fined for using Google Analytics ?

  Email

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• Matomo NAMED 2023 Hi-Tech Awards finalist

  1er août 2023, par Lance — Press Releases

  WELLINGTON, N.Z., April 20, 2023 – InnoCraft, the makers of world-leading open-source web analytics platform Matomo, has been named an ASX Hi-Tech Emerging Company of the Year finalist in the 2023 Hi-Tech Awards. 



  Matomo founder Matthieu Aubry says, “At Matomo, we believe in empowering individuals and organizations to make informed decisions about their digital presence. By providing an open-source website analytics platform, we have created a more transparent and trustworthy digital ecosystem. We are proud to be recognised as a finalist for the Hi-Tech Awards, and we will continue to work towards a more open and ethical digital landscape, and grow the business in New Zealand and worldwide.”



  About Matomo

  Matomo, launched in 2007 as an open-source, privacy-friendly Google Analytics alternative, is trusted by over 1.5 million websites in 220 countries and has been translated in over 50 languages. Matomo tracks and analyses online visits and traffic to give users a deeper understanding of their website visitors to drive conversions and revenue ; while keeping businesses compliant with privacy laws worldwide, such as the EU’s General Data Protection Regulation (GDPR) and The California Consumer Privacy Act (CCPA).

  Aubry says Matomo is performing extremely well internationally as consumers and organizations look for privacy-focused analytics solutions, with several European countries already ruling the use of Google Analytics illegal due to data transfers to the US. In addition, Matomo’s user increase was recognized earlier this year with W3Tech’s award for the best web analytics software in its Web Technologies of the Year 2022 – with previous winners including Google Analytics and Facebook Pixel.



  A record number of companies entered the 2023 Hi-Tech Awards, with entries coming in from across the country and from all areas of the Hi-Tech sector. This depth is reflected in the line-up of finalists this year, according to David Downs, Chair of the Hi-Tech Trust, who says the standard of entries continue to grow every year.

”

  The hi-tech sector continues to flourish and it’s fantastic to see the success that so many of our companies enjoy on the international stage. This sector continues to prove its resilience and is at the forefront of our export economy in turbulent times,” says Downs.



  The Hi-Tech Awards Gala Dinner will take place on Friday, the 23rd of June, in Christchurch. 


   

• How to batch process a series of video files with powershell and other-transcode/ffmpeg

  7 juin 2022, par DarkDiamond

  TL ;DR

  


  What did I do wrong in the following PowerShell-Script ? It does not work as expected.

  


  ---

  


  I am recording some of my lectures in my university with a photo camera. This works pretty well although I have to split the single lecture into three to four parts because the camera can only record 29 minutes of video in one take. I know that this is a common issue related to some licensensing problem that most photo cameras simply don't have the right license to record longer videos. But it confronts me with the problem that I later have to edit the files together after I did some post processing on them.

  


  With the camera I produce up to four video files with sizes around 3.5 GB which is way to big in order to be of any use because our IT department understandably doesn't want to host so much data, as I produce around 22 GB of video material each week.

  


  Some time ago I came across a very useful tool called "other-video-transcoding" by Don Melton over on GitHub, written in ruby, that allows me to compress the files to a reasonable file size without any visual loss. In addition I crop the videos to remove the part of each frame that is neither the board nor a place where my professor stands in order to decrease the filesize even further and do some privacy protection by cutting out most of the students.

  


  As the tools are accessable via the command line, it is relatively easy to configure and does not cost additional computational power to render a nice gui, so I can edit one of the 29 minute clips in less than 10 minutes.

  


  Now I wanted to optimize my workflow by writing a PowerShell script that only takes the parameters what to crop and which files to work on and then does the rest on its own so I can just start the script and then do something else while my laptop renders the new files.

  


  So far I have the following :

  


  $video_path = Get-ChildItem ..\ -Directory | findstr "SoSe"

Get-ChildItem $video_path -name | findstr ".MP4" | Out-File temp.txt -Append 
Get-Content temp.txt | ForEach-Object {"file " + $_} >> .\files.txt

Get-ChildItem $video_path |
Foreach-Object {
other-transcode --hevc --mp4 --target 3000 --crop 1920:780:0:0 $_.FullName
}

#other-transcode --hevc --mp4 --crop 1920:720:60:0 ..\SoSe22_Theo1_videos_v14_RAW\
ffmpeg -f concat -i files.txt -c copy merged.mp4
Remove-Item .\temp.txt


  


  but it does not quite do what I it expect to do.
This is my file system :

  


  sciebo/
└── SoSe22_Theo1_videos/
    ├── SoSe22_Theo1_videos_v16/
    │   ├── SoSe22_Theo1_videos_v16_KOMPR/
    │   │   ├── C0001.mp4
    │   │   ├── C0002.mp4
    │   │   ├── C0003.mp4
    │   │   ├── C0004.mp4
    │   │   ├── temp.txt
    │   │   ├── files.txt
    │   │   └── merged.mp4
    │   └── SoSe22_Theo1_videos_v16_RAW/
    │       ├── C0001.mp4
    │       ├── C0002.mp4
    │       ├── C0003.mp4
    │       └── C0004.mp4
    └── SoSe22_Theo1_videos_v17/
        ├── SoSe22_Theo1_videos_v17_KOMPR
        └── SoSe22_Theo1_videos_v17_RAW/
            ├── C0006.mp4
            ├── C0007.mp4
            ├── C0008.mp4
            └── C0009.mp4


  


  where the 16th lecture is already processed and the 17th is not. I always have the raw video data in the folders ending on RAW and the edited/compressed output files in the one ending on KOMPR. Note that the video files in the KOMPR folder are the output files of the other-transcode tool.

  


  The real work happens in the line where it says

  


  other-transcode --hevc --mp4 --target 3000 --crop 1920:780:0:0 $_.FullName


  


  and in the line

  


  ffmpeg -f concat -i files.txt -c copy merged.mp4


  


  where I concat the output files into the final version I can upload to our online learning platform.
What is wrong with my script ? In the end I'd like to pass the --crop parameter just to my script, but that is not the primary problem.

  


  ---

  


  A little information on the transcoding script so you don't have to look into the documentation :
  
As the last argument the tool takes the location of the video files to work on, be it relative or absolute file paths. The output is placed in the folder the script is called in, so if I cd into one of the KOMPR directories and then call

  


  other-transcode --mp4 ../SoSe22_Theo1_videos_v16_RAW/C0001.mp4


  


  a new file C0001.mp4 is created in the KOMPR directory and the transcoded video and old audio are written to that new video file.