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  • Personnaliser en ajoutant son logo, sa bannière ou son image de fond

    5 septembre 2013, par

    Certains thèmes prennent en compte trois éléments de personnalisation : l’ajout d’un logo ; l’ajout d’une bannière l’ajout d’une image de fond ;

  • Les tâches Cron régulières de la ferme

    1er décembre 2010, par

    La gestion de la ferme passe par l’exécution à intervalle régulier de plusieurs tâches répétitives dites Cron.
    Le super Cron (gestion_mutu_super_cron)
    Cette tâche, planifiée chaque minute, a pour simple effet d’appeler le Cron de l’ensemble des instances de la mutualisation régulièrement. Couplée avec un Cron système sur le site central de la mutualisation, cela permet de simplement générer des visites régulières sur les différents sites et éviter que les tâches des sites peu visités soient trop (...)

  • Les autorisations surchargées par les plugins

    27 avril 2010, par

    Mediaspip core
    autoriser_auteur_modifier() afin que les visiteurs soient capables de modifier leurs informations sur la page d’auteurs

Sur d’autres sites (10529)

  • Audio MP2 encoding and decoding producing half data C++ and FFMPEG

    7 juillet 2016, par hockeyislife

    I have 16 bit PCM data with stereo setup which I grab from a microphone.

    Once I get the data I encode it using the following encoder settings

    AVCodec* audio_codec = avcodec_find_encoder(AV_CODEC_ID_MP2);
    

    
AVCodecContext* audio_codec_ctx = avcodec_alloc_context3(audio_codec);
    
audio_codec_ctx->bit_rate = 64000;
    
audio_codec_ctx->channels = 2;
    
audio_codec_ctx->channel_layout = AV_CH_LAYOUT_STEREO;
    
audio_codec_ctx->sample_rate = 44100;
    
audio_codec_ctx->sample_fmt = AV_SAMPLE_FMT_S16;

    When I pass the audio data into the encoder I see that it takes 4608 bytes of data each time and encodes it correctly to MP2 data. PCM data grabbed by the microphone is 88320 bytes and the encoder takes 4608 bytes each time and compresses it.

    If I take each 4608 byte section that has been encoded and pass it through a decoder with the same settings as above but with a decoder.

    AVCodecID audio_codec_id = AV_CODEC_ID_MP2;
    
AVCodec * audio_decodec = avcodec_find_decoder(audio_codec_id);
    

    
audio_decodecContext = avcodec_alloc_context3(audio_decodec); 
    
audio_decodecContext->bit_rate = 64000;
    
audio_decodecContext->channels = 2;
    
audio_decodecContext->channel_layout = AV_CH_LAYOUT_STEREO;
    
audio_decodecContext->sample_rate = 44100;
    
audio_decodecContext->sample_fmt = AV_SAMPLE_FMT_S16;

    The decoding works and is successful but when I look at the data size it is exactly half 2034 of what was encoded. I dont understand why that would be. I would of imagined I would get 4608 considering the encoder and decoder are the same.

    Can anyone shed some light into why this would be happening. Anything I should be setting ?

  • Multi-Site Management (Quick-Start Guide)

    18 juillet 2024, par Erin

    Do you run multiple websites ?

    Or, you’re expanding from one to two sites ?

    Multi-site management isn’t an easy task.

    While there are dozens of reasons why you may need to operate several sites, like brick and mortar stores opening new locations in different regions, you need to ensure you’re following the right strategies so you remain successful.

    So, how do you actually manage multiple websites at the same time without spreading yourself thin ?

    Using a single dashboard.

    In this guide, we’ll cover everything you need to know about managing multiple sites in a single location at once so you can lead a successful digital strategy.

    What is multi-site management ?

    Multi-site management is the process of organising and operating multiple websites from a single location. It helps with congruent branding and improved productivity.

    Enterprise businesses that use multiple, language-specific versions of their site to target their audience in specific countries or regions can also benefit from managing their multiple sites from a single location. 

    Definition of multi-site management.

    By analysing a few websites at once, marketers and analysts can oversee a few different business websites without having to switch between multiple platforms and technologies.

    Whatever the reason is for managing multiple sites, multi-site management helps marketers and analysts establish a consistent brand presence, improve workflow efficiencies and scale operations.

    7 Benefits of multi-site management

    Multi-site management allows you to navigate and control a few websites all in one centralised location.

    List of multi-site management benefits

    Here are a few of the main benefits of multi-site management :

    1. Save time by reusing code between websites

    Saving time is the main benefit of multi-site management. Rather than managing websites from multiple platforms, logins and infrastructures, you can manage everything from one place.

    Multi-site management allows you to easily reuse core code, infrastructure and other digital assets from other sites all within one dashboard.

    So, when you need to update all of your websites, you can do it all at once in a fraction of the time.

    2. Improve productivity by having everything in one place

    How many tools do you currently use for your job on a daily basis ?

    Five ? Ten ?

    Now, imagine adding on another handful of tools, logins and technology for every site you manage.

    It’s a lot, especially if you’re managing dozens of logins, usernames and passwords.

    With multi-site management, you don’t need to have multiple login credentials. Everything’s all in one place and within one system.

    You don’t need to switch between multiple tools and platforms to get things done.

    The same strategy applies to your web analytics. If you want to streamline your productivity, make sure you’re tracking all of the data from your different websites in one place. Matomo lets you track multiple sites, domains and subdomains in one centralised location with the ‘All Websites’ dashboard which is a roll-up report. This is ideal for enterprises managing and analysing numerous sites.

    Try Matomo for Free

    Get the web insights you need, without compromising data accuracy.

    Start for free

    No credit card required

    3. Maintain brand image with consistent design across sites

    If you have multiple websites, subsidiaries or sister companies, it can take a great deal of effort to maintain branding consistency.

    But, if you’re leveraging a multi-site content management system, you can update your branding and design between all sites at the same time.

    If you need to make a change with your design, you don’t need to update each individual site with your new initiative. Instead, you can update multiple sites at once, allowing your visual branding to stay congruent, giving you uniformity in messaging.

    The result is an optimised user experience, which helps you increase trust with your audience, improve engagement and keep them coming back for years to come.

    4. Increase security through centralised management

    The greater your digital presence is, the more you can reach a wider range of people.

    But, there’s one downside : you expose yourself to more risk.

    Keeping multiple websites secure isn’t as easy to do if you’re leveraging dozens of different platforms and logins. 

    Instead, when you have all of your websites in one location, it can help you easily track every document. You can also control site versions for easy updates to prevent malicious attacks.

    5. Optimise scalability and flexibility

    If you plan on scaling your companies and digital presence, you need to ensure you’re able to do so without having to tear down your entire infrastructure or spend a ton of money upfront.

    For enterprise companies, multi-site management allows you to easily launch new regional sites as your company expands.

    Plus, if you have new product or marketing campaigns, you can simply add on microsites as needed by simply adding it to your current website lineup.

    This allows you to stay flexible in your marketing and growth strategies without adding extra risk or financial burden.

    6. Improve targeting and personalisation in marketing

    If you want to reach your audience better, but you’re managing multiple websites, it can be hard to not spread yourself too thin.

    But, if you’re managing a few websites in one place, it’s easier to track your audience’s interests, behaviour, wants and needs.

    By using a web analytics tool like Matomo to track the performance of multiple websites, you can see what’s resonating with your audience so you’re able to improve your targeting and offer personalised campaigns.

    Try Matomo for Free

    Get the web insights you need, without compromising data accuracy.

    Start for free

    No credit card required

    7. Streamline collaboration between team members

    Making your team juggle multiple platforms, websites and tools is a surefire way to give them a headache.

    Multi-site management is one of the best ways to bring your entire team into one centralised location so you can foster seamless collaboration without leaving your team confused or frustrated.

    By placing your entire website management in one place, markters, designers, developers, writers and other team members can collaborate effectively so you can get more done in less time.

    With multi-site management, you bring your entire team into a single location to work on your websites so you can speed up your content creation process, speed up problem solving and streamline communication.

    6 Best practices of multi-site management

    When you have multiple websites, you can expand your brand presence. But, one main problem arises : it becomes overwhelming for anyone managing them.

    Since each website comes with its own platform, login credentials and assets, it becomes incredibly difficult for developers, marketers and others to maintain the sites. And, if your sites aren’t looked after properly, you could end up with technical issues and branding inconsistencies, causing you to lose conversions and negatively impact the user experience.

    Thankfully, multi-site management can help you streamline your efforts, improve productivity and scale your business.

    But, before you dive into your multi-site management process, you need to ensure you implement the right strategy.

    List of best practices for multi-site management.

    Here are a few best practices to follow to succeed with multi-site management :

    1. Use a multi-site CMS

    If you want to manage multiple websites, you need to make sure you’re leveraging a CMS that offers multi-site management capabilities.

    A multi-site CMS allows you to make simple content, design or management changes simultaneously without having to switch between different systems.

    Here are a few examples of CMS’ that offer multi-site management :

    2. Integrate a headless CMS

    One of the most versatile types of content management systems is what’s known as a “headless CMS.”

    This is a CMS that lets you disconnect the front end from the back end of your website management.

    Here are a few examples of headless (and open source) CMS’ :

    A headless CMS can help you add versatility in the way you present content across multiple sites. It uses an API to give you more flexibility so you can push content to websites as well as apps, etc.

    Using a headless CMS can help you improve page load times, website performance and user experience by simplifying your tech stack.

    3. Implement cross-domain and mult-isite Matomo analytics tracking

    If you want to track the website analytics data of multiple sites, you need to implement cross-domain tracking.

    The best way to do this is by leveraging a web analytics solution like Matomo. It lets you track the performance of multiple subdomains or websites.

    With Matomo, you get easy data grouping and data roll-up reporting for streamlined tracking.

    Roll-Up-Reporting in Matomo

    This means you can track the individual performance of each site or group them together to see the shared performance.

    4. Enable multiuser management

    If you’re working with different team members who need access to your CMS, then you should consider enabling multiuser management.

    This allows several people to work within your multi-site CMS and also gives you the ability to grant or restrict access to certain abilities within the platform.

    This is handy if you have a few different stakeholders working in your CMS.

    By enabling different user permissions and access, you can improve the security of your website and protect sensitive company information.

    5. Leverage composable content

    Creating a few different websites is a great way to increase your brand reach. But, it can be time-consuming having to continuously create and update content within multiple sites.

    That’s where composable content comes in.

    It allows you to create similar content between sites using pre-made “blocks.” Content blocks act as templates so you can quickly add similar content pieces to each site without having to start over from scratch each time.

    This speeds up productivity for your designers, writers and editors and keeps brand image consistent across different sites.

    6. Use version control

    What happens if you update all of your websites with a redesign, but it flops ?

    Well, rather than having to tear it all down and redesign your site infrastructure, you can leverage version control to restore your website to a previous version.

    Version control is especially handy when you’re managing multiple sites at once and you have multiple team members working in your CMS.

    Version control is also helpful if you’re A/B testing different content. By saving previous versions of your websites, you can run tests to help you optimise your web performance. 

    For example, if you use Matomo’s A/B testing feature to experiment with different landing page designs for a lead magnet, but find that your previous version performed better, you can simply restore your websites to a previous version in seconds.

    Track web analytics for multiple websites with Matomo

    If you’re looking to expand your digital presence, then creating new websites is one of the best ways to grow your brand.

    Multi-site management can help you save time, improve productivity and maintain a consistent brand image across your empire.

    One challenge of multi-site management is tracking the performance of your websites.

    That’s where Matomo has you covered.

    Matomo is a privacy-friendly web analytics tool that collects, stores, and tracks data across multiple websites and subdomains, allowing you to improve your performance. 

    With over 1 million websites using Matomo, you can rely on it for accurate data without sampling, ensuring compliance with privacy regulations like GDPR and CCPA. 

    Matomo is especially beneficial for enterprises. It offers advanced roll-up reporting, enabling you to see the performance of multiple websites in one centralised dashboard. This feature, along with heatmaps, session recordings, and A/B testing, provides deeper insights into your website performance.

    Discover how Matomo can transform your web analytics with a demo. Request your demo now.

  • A Comprehensive Guide to Robust Digital Marketing Analytics

    30 octobre 2023, par Erin

    First impressions are everything. This is not only true for dating and job interviews but also for your digital marketing strategy. Like a poorly planned resume getting tossed in the “no thank you” pile, 38% of visitors to your website will stop engaging with your content if they find the layout unpleasant. Thankfully, digital marketers can access data that can be harnessed to optimise websites and turn those “no thank you’s” into “absolutely’s.”

    So, how can we transform raw data into valuable insights that pay off ? The key is web analytics tools that can help you make sense of it all while collecting data ethically. In this article, we’ll equip you with ways to take your digital marketing strategy to the next level with the power of web analytics.

    What are the different types of digital marketing analytics ?

    Digital marketing analytics are like a cipher into the complex behaviour of your buyers. Digital marketing analytics help collect, analyse and interpret data from any touchpoint you interact with your buyers online. Whether you’re trying to gauge the effectiveness of a new email marketing campaign or improve your mobile app layout, there’s a way for you to make use of the insights you gain. 

    As we go through the eight commonly known types of digital marketing analytics, please note we’ll primarily focus on what falls under the umbrella of web analytics. 

    1. Web analytics help you better understand how users interact with your website. Good web analytics tools will help you understand user behaviour while securely handling user data. 
    2. Learn more about the effectiveness of your organisation’s social media platforms with social media analytics. Social media analytics include user engagement, post reach and audience demographics. 
    3. Email marketing analytics help you see how email campaigns are being engaged with.
    4. Search engine optimisation (SEO) analytics help you understand your website’s visibility in search engine results pages (SERPs). 
    5. Pay-per-click (PPC) analytics measure the performance of paid advertising campaigns.
    6. Content marketing analytics focus on how your content is performing with your audience. 
    7. Customer analytics helps organisations identify and examine buyer behaviour to retain the biggest spenders. 
    8. Mobile app analytics track user interactions within mobile applications. 

    Choosing which digital marketing analytics tools are the best fit for your organisation is not an easy task. When making these decisions, it’s critical to remember the ethical implications of data collection. Although data insights can be invaluable to your organisation, they won’t be of much use if you lose the trust of your users. 

    Tips and best practices for developing robust digital marketing analytics 

    So, what separates top-notch, robust digital marketing analytics from the rest ? We’ve already touched on it, but a big part involves respecting user privacy and ethically handling data. Data security should be on your list of priorities, alongside conversion rate optimisation when developing a digital marketing strategy. In this section, we will examine best practices for using digital marketing analytics while retaining user trust.

    Lightbulb with a target in the center being struck by arrows

    Clear objectives

    Before comparing digital marketing analytics tools, you should define clear and measurable goals. Try asking yourself what you need your digital marketing analytics strategy to accomplish. Do you want to improve conversion rates while remaining data compliant ? Maybe you’ve noticed users are not engaging with your platform and want to fix that. Save yourself time and energy by focusing on the most relevant pain points and areas of improvement.

    Choose the right tools for the job

    Don’t just base your decision on what other people tell you. Take the tool for a test drive — free trials allow you to test features and user interfaces and learn more about the platform before committing. When choosing digital marketing analytics tools, look for ones that ensure compliance with privacy laws like GDPR.

    Don’t overlook data compliance

    GDPR ensures organisations prioritise data protection and privacy. You could be fined up to €20 million, or 4% of the previous year’s revenue for violations. Without data compliance practices, you can say goodbye to the time and money spent on digital marketing strategies. 

    Don’t sacrifice data quality and accuracy

    Inaccurate and low-quality data can taint your analysis, making it hard to glean valuable insights from your digital marketing analytics efforts. Regularly audit and clean your data to remove inaccuracies and inconsistencies. Address data discrepancies promptly to maintain the integrity of your analytics. Data validation measures also help to filter out inaccurate data.

    Communicate your findings

    Having insights is one thing ; effectively communicating complex data findings is just as important. Customise dashboards to display key metrics aligned with your objectives. Make sure to automate reports, allowing stakeholders to stay updated without manual intervention. 

    Understand the user journey

    To optimise your conversion rates, you need to understand the user journey. Start by analysing visitors interactions with your website — this will help you identify conversion bottlenecks in your sales or lead generation processes. Implement A/B testing for landing page optimisation, refining elements like call-to-action buttons or copy, and leverage Form Analytics to make informed, data-driven improvements to your forms.

    Continuous improvement

    Learn from the data insights you gain, and iterate your marketing strategies based on the findings. Stay updated with evolving web analytics trends and technologies to leverage new growth opportunities.

    Why you need web analytics to support your digital marketing analytics toolbox

    You wouldn’t set out on a roadtrip without a map, right ? Digital marketing analytics without insights into how users interact with your website are just as useless. Used ethically, web analytics tools can be an invaluable addition to your digital marketing analytics toolbox. 

    The data collected via web analytics reveals user interactions with your website. These could include anything from how long visitors stay on your page to their actions while browsing your website. Web analytics tools help you gather and understand this data so you can better understand buyer preferences. It’s like a domino effect : the more you understand your buyers and user behaviour, the better you can assess the effectiveness of your digital content and campaigns. 

    Web analytics reveal user behaviour, highlighting navigation patterns and drop-off points. Understanding these patterns helps you refine website layout and content, improving engagement and conversions for a seamless user experience.

    Magnifying glass examining various screens that contain data

    Concrete CMS harnessed the power of web analytics, specifically Form Analytics, to uncover a crucial insight within their user onboarding process. Their data revealed a significant issue : the “address” input field was causing visitors to drop off and not complete the form, severely impacting the overall onboarding experience and conversion rate.

    Armed with these insights, Concrete CMS made targeted optimisations to the form, resulting in a substantial transformation. By addressing the specific issue identified through Form Analytics, they achieved an impressive outcome – a threefold increase in lead generation.

    This case is a great example of how web analytics can uncover customer needs and preferences and positively impact conversion rates. 

    Ethical implications of digital marketing analytics

    As we’ve touched on, digital marketing analytics are a powerful tool to help better understand online user behaviour. With great power comes great responsibility, however, and it’s a legal and ethical obligation for organisations to protect individual privacy rights. Let’s get into the benefits of practising ethical digital marketing analytics and the potential risks of not respecting user privacy : 

    • If someone uses your digital platform and then opens their email one day to find it filled with random targeted ad campaigns, they won’t be happy. Avoid losing user trust — and facing a potential lawsuit — by informing users what their data will be used for. Give them the option to consent to opt-in or opt-out of letting you use their personal information. If users are also assured you’ll safeguard personal information against unauthorised access, they’ll be more likely to trust you to handle their data securely.
    • Protecting data against breaches means investing in technology that will let you end-to-end encrypt and securely store data. Other important data-security best practices include access control, backing up data regularly and network and physical security of assets.
    • A fine line separates digital marketing analytics and misusing user data — many companies have gotten into big trouble for crossing it. (By big trouble, we mean millions of dollars in fines.) When it comes to digital marketing analytics, you should never cut corners when it comes to user privacy and data security. This balance involves understanding what data can be collected and what should be collected and respecting user boundaries and preferences.

    Learn more 

    We discussed a lot of facets of digital marketing analytics, namely how to develop a robust digital marketing strategy while prioritising data compliance. With Matomo, you can protect user data and respect user privacy while gaining invaluable insights into user behaviour. Save your organisation time and money by investing in a web analytics solution that gives you the best of both worlds. 

    If you’re ready to begin using ethical and robust digital marketing analytics on your website, try Matomo. Start your 21-day free trial now — no credit card required.

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